Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Bäcker Steiskal performance in the Germany and how they change over time
See what factors influence Bäcker Steiskal performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Bäcker Steiskal' competitors in the Germany
An analysis of Bäcker Steiskal' competitors in the Germany
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Bäcker Steiskal is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Bäcker Steiskal's Market Performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in Germany. This shows very high brand preference and competitive strength relative to peers like Antalya Döner & Pizza Haus, Kaspar Schmauser, Takumi Essen Chicken & Vegan, Riegele, Seeperle and Otto's Burger.
Customer Satisfaction (CSAT) reflects customer happiness. Monitoring CSAT helps identify areas for improvement and ensures customer loyalty and positive word-of-mouth.
Bäcker Steiskal's overall CSAT is 60%, a decrease of 9.3 percentage points year-over-year. This decline suggests a need to investigate and address potential issues affecting customer experience. In Schleswig-Holstein, the CSAT is also 60% with the same downtrend, which means that it is a systematic problem and not local.
Average Check indicates the average amount spent per customer. Tracking this KPI helps in understanding spending habits and revenue trends.
Bäcker Steiskal's overall Average Check is 8.20 EUR, up by 5.40% year-over-year. This increase suggests customers are spending more per visit. In Schleswig-Holstein, the Average Check is 8.20 EUR. This is a positive sign for revenue growth.
Competitor analysis identifies key rivals and their customer overlap. Understanding cross-visitation aids in strategic positioning and competitive advantage.
Bäcker Steiskal's customers also frequently visit McDonald's (17.76%), Junge Die Bäckerei (7.24%), and Burger King (3.95%), Allcafe (3.29%), Restaurant Ocean Eleven (2.63%). This indicates these brands are perceived as alternatives by customers, suggesting direct competition.
Consumer Segments show the demographic makeup of customers. It helps tailor marketing and products to specific groups like men, women, Gen X, and Gen Y.
Bäcker Steiskal's customer base shows high affinity towards women (Index: 102) and Gen X (Index: 105), indicating these groups are overrepresented among customers. Gen Y (Index: 60) is underrepresented, suggesting a potential area for targeted marketing efforts.