Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Mecklenburger Backstuben GmbH performance in the Germany and how they change over time
See what factors influence Mecklenburger Backstuben GmbH performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Mecklenburger Backstuben GmbH' competitors in the Germany
An analysis of Mecklenburger Backstuben GmbH' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mecklenburger Backstuben GmbH is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Mecklenburger Backstuben GmbH's Market Performance is at the 99th percentile, indicating a leading position. This means the brand captures a significant portion of customer traffic compared to its peers like Umaii, KUMO | Dorayaki & Softeis, Neo Greek Grill Bar, Restaurant Oberkrainer am Hauptmarkt, épi boulangerie patisserie and Café Winklstüberl.
Customer Satisfaction reflects customer loyalty and service quality, crucial for repeat business and positive word-of-mouth in the Cafe & Restaurants sector.
Mecklenburger Backstuben GmbH shows an overall customer satisfaction of 71%, a 1.8 percentage point increase year-over-year. In Mecklenburg-Vorpommern, customer satisfaction is also 71%, with a growth of 2.1 percentage points, indicating improving customer sentiment in this state.
Average Check indicates spending per customer, highlighting revenue potential and the effectiveness of pricing strategies in the Cafe & Restaurants industry.
The overall average check for Mecklenburger Backstuben GmbH is 8.8 EUR, with an 8.8% increase year-over-year. In Mecklenburg-Vorpommern, the average check is also 8.8 EUR, reflecting stable spending habits in this region.
Number of Outlets signifies market presence and expansion, a key indicator of growth and accessibility in the Cafe & Restaurants market.
Mecklenburger Backstuben GmbH has 41 outlets in Mecklenburg-Vorpommern and 2 in Brandenburg, indicating a strong presence in Mecklenburg-Vorpommern and a smaller footprint in Brandenburg.
Competitor analysis reveals brand positioning and helps identify competitive threats and opportunities for strategic differentiation in Cafe & Restaurants.
The top competitors for Mecklenburger Backstuben GmbH are McDonald's (10.12% cross-visitation), Junge Die Bäckerei. (8.93%), L'Osteria (2.98%), PETER PANE Burgergrill & Bar (2.98%), and Tokyo Sushi (2.98%). This shows that customers also frequent fast-food chains and other bakeries.
Traffic Workload indicates peak hours and helps optimize staffing and resource allocation to meet customer demand in the Cafe & Restaurants business.
Mecklenburger Backstuben GmbH experiences peak traffic between 9 AM and 1 PM, with the highest workload at 11 AM (58.37). Traffic starts increasing at 6 AM, peaks in the late morning, and declines significantly after 5 PM.
Understanding Consumer Segments enables targeted marketing, enhancing engagement and maximizing ROI by aligning strategies with consumer preferences.
Women show a high affinity (109 index) for Mecklenburger Backstuben GmbH, while Men are slightly under-indexed (95 index). Gen X exhibits a high affinity (118 index), Gen Y is significantly under-indexed (63 index), and Gen Z is around the average (99 index).