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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence B1 performance in the Saudi Arabia and how they change over time
See what factors influence B1 performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of B1' competitors in the Saudi Arabia
An analysis of B1' competitors in the Saudi Arabia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
B1 is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand’s share of foot traffic, reflecting its competitive strength and customer preference in the industry.
B1's market performance is at the 97th percentile, indicating a leading position in the Cafe & Restaurants industry in Saudi Arabia. This signifies a strong market presence. Peers in similar position: Cairo Kofta - كايرو كفته, Sushiah - سوشيا, ورق التوت للمشويات الطازجة, Burger Hub, بوبال انديان, Shubk Shawarma.
Customer satisfaction reflects brand perception, affecting loyalty and advocacy, vital for sustained growth and positive word-of-mouth.
B1's overall customer satisfaction is 41%, a significant decrease of 37.6 percentage points year-over-year. This substantial decline indicates potential issues with service or product quality that need immediate attention to recover customer trust and loyalty.
Average check reflects spending per customer, crucial for revenue optimization and understanding customer value and purchasing behavior.
B1's overall average check is 63.7 SAR, a 40.7% increase year-over-year. This suggests customers are spending more per visit, potentially driven by menu changes or increased popularity of higher-priced items.
Outlet count indicates market coverage, reflecting brand accessibility and growth potential across different geographic areas.
B1 has a total of 13 outlets in Saudi Arabia, with 11 located in the Riyadh Region, 1 in Medina Province, and 1 in Ḥa'il Province. The concentration in Riyadh suggests a strategic focus on this key market, with smaller presence in other regions.
Competitor analysis identifies key players, informing strategies to enhance differentiation and attract customers from rival brands.
B1's top competitors based on customer cross-visitation are Kudu (18.57%), Shawarma House (17.86%), KFC (16.43%), McDonald's (14.29%), and Al Baik (12.14%). This indicates that customers who visit B1 also frequently visit these fast-food and shawarma establishments.
Traffic workload reveals peak hours, enabling resource allocation for optimal staffing and service during busy periods.
B1 experiences peak traffic workload between 18:00 and 23:00, with the highest workload at 23:00 (56.70%). Minimal workload occurs between 5:00 and 11:00. This suggests B1 is predominantly an evening and late-night destination.
Understanding consumer segments enables targeted marketing, tailoring strategies to resonate with specific demographic groups for higher engagement.
B1's consumer base shows a higher affinity towards women (80 affinity index) and Gen X (327 affinity index). These segments are overrepresented. Gen Y is underrepresented (72 affinity index). The index doesn't represent absolute size.