Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Asia Hung performance in the Germany and how they change over time
See what factors influence Asia Hung performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Asia Hung' competitors in the Germany
An analysis of Asia Hung' competitors in the Germany
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Asia Hung is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, highlighting competitive strength and customer preference in the industry.
Asia Hung is a leading brand with a market performance percentile of 99, placing it in the top 1%. This indicates a strong market presence and high customer preference compared to its peers. Performance peers in a similar range include Casita Mexicana, Constanzer Wirtshaus, deineTorte.de - InterNestor GmbH, Steakhouse Maximilian, Bratwursthäusle bei St. Sebald and Ding Tea, which are at the same percentile.
Customer satisfaction reflects brand perception. Tracking it allows businesses to identify areas for improvement and ensure customer loyalty.
Asia Hung's overall customer satisfaction (CSAT) is 54%, up by 11.6 percentage points year-over-year. Hesse and Rhineland-Palatinate show the highest CSAT at 80%. While satisfaction has improved, it shows opportunity for further gains. CSAT data varied with time: May - 54.22%, June - 56.39%, July - 52.44%.
Average check shows how much customers spend per visit. Increases can signal improved offerings and pricing strategies.
Asia Hung's overall average check is 10.8 EUR, a 12% increase year-over-year, implying more customers are spending a larger sum per visit. Baden-Württemberg has the highest average check at 11.7 EUR. Average check values varied: May - 11.30 EUR, June - 11.22 EUR, and July - 10.09 EUR.
Outlet count indicates reach and brand presence. Growth or decline reflects expansion strategy or market consolidation.
Asia Hung has a total of 44 outlets in Germany. North Rhine-Westphalia has the most with 15, followed by Baden-Württemberg with 9. This distribution reflects the brand's strategic focus on specific regions, with the majority of outlets in North Rhine-Westphalia.
Competitor analysis helps understand market dynamics. Tracking overlapping customer visits reveals key rivalries and potential collaboration opportunities.
Asia Hung's top competitors based on customer cross-visitation are McDonald's (10.56%), Burger King (7.04%), L'Osteria (4.93%), Subway (2.11%) and KFC (2.11%). This data shows which brands share a customer base with Asia Hung.
Traffic workload analysis reveals peak hours. Optimizing staffing ensures quality service and efficient resource allocation during high demand.
Asia Hung experiences peak traffic between 11 AM and 7 PM, with the highest workload around 1 PM (56.49%). There is almost no traffic between midnight and 8 AM, which indicates that business is closed. These insights help optimize staffing and resource allocation to meet customer demand.
Consumer segment analysis enables targeted marketing. Understanding gender and generation preferences refines positioning and drives engagement.
Asia Hung's customer base shows a higher affinity from women (107 index) and a lower affinity from men (96 index). Gen Z shows a high affinity (192 index) followed by Gen X (124 index) and Gen Y shows a lower affinity (76 index). These affinity indexes inform targeted marketing strategies.