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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ashley Queens performance in the South Korea and how they change over time
See what factors influence Ashley Queens performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Ashley Queens is right in the middle
Sample of brands in the same percentile
An analysis of Ashley Queens' competitors in the South Korea
An analysis of Ashley Queens' competitors in the South Korea
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ashley Queens holds the 49th percentile in the South Korean Cafe & Restaurants market, indicating a below average market performance. This suggests the brand has a smaller share of customer traffic compared to its competitors. Performance peers include White Rabbit, 오시 망원본점, 얼티튜드, 1992 덮밥&짜글이 강남점, 쿄코코 신논현점, and Vegan Kitchen.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Ashley Queens' overall customer satisfaction (CSAT) is 69%, a decrease of 4.2 percentage points year-over-year. In Gyeonggi, CSAT is 49%, a significant decrease of 35.1 percentage points. The CSAT trend shows fluctuations, peaking in July 2025 at 76.19% and dropping to 58.18% in August 2025, indicating potential areas for service improvement.
Average check measures customer spending per visit, crucial for assessing revenue generation and pricing strategy effectiveness.
The overall average check for Ashley Queens is 27.9K KRW, an increase of 8.6% year-over-year. In Gyeonggi, the average check is 25.7K KRW, with no growth. The average check fluctuated between June and August 2025, peaking at 30.63K KRW in July, suggesting seasonal or promotional impacts on customer spending.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth strategy effectiveness.
Ashley Queens has a total of 18 outlets across South Korea. Gyeonggi has the highest number of outlets (12), followed by North Gyeongsang and South Chungcheong (2 each), and North Chungcheong and South Gyeongsang (1 each). This distribution highlights Gyeonggi as a key market for the brand.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Ashley Queens, based on customer cross-visitation, are Starbucks (26.13%), McDonald's (7.21%), Qoo Qoo (5.41%), Burger King (4.50%), and A Twosome Place (3.60%). This indicates that a significant portion of Ashley Queens' customers also visit Starbucks, suggesting a need to differentiate and strengthen brand loyalty.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Ashley Queens experiences peak traffic workload between 11 AM and 8 PM, with the highest workload at 1 PM (64.58%). Traffic is minimal during the early morning hours (12 AM to 9 AM). This data suggests optimal staffing and resource allocation should focus on the late morning to evening hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Ashley Queens' customer base shows a higher affinity towards women (80%) and men (117%). Gen X (145%) and Gen Z (147%) are overrepresented, while Gen Y (63%) is underrepresented. This suggests that marketing efforts should be tailored to appeal to Gen X and Gen Z, while also considering strategies to engage Gen Y more effectively.