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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Anabtawi Sweets performance in the Jordan and how they change over time
See what factors influence Anabtawi Sweets performance in the Jordan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Anabtawi Sweets' competitors in the Jordan
An analysis of Anabtawi Sweets' competitors in the Jordan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Anabtawi Sweets is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Anabtawi Sweets holds a market performance percentile of 48 in Jordan's Cafe & Restaurants industry, indicating a below average/lagging position. This suggests the brand captures less foot traffic compared to competitors like Aghati Café, Zohoor AlShifa Restaurant, Kababji, Dot Sugar, قهوة أبو نعيم - Kahwet Abu Naeem, and Em Sherif, who share the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for improvement.
Anabtawi Sweets has an overall CSAT of 78%, a decrease of 5.7 percentage points year-over-year. Aqaba shows higher satisfaction at 84% with a 1.3 percentage point increase. The CSAT trend from May to July 2025 shows a slight increase, peaking at 80% in July.
Outlet count indicates brand reach and market presence. Tracking outlet distribution helps assess expansion and regional performance.
Anabtawi Sweets has 10 outlets in Amman, 3 in Balqa, 3 in Aqaba, and 1 in Jarash. Amman represents the largest concentration of outlets, indicating a strong presence in the capital.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
McDonald's (9.09%) and Marouf Cafe (8.08%) are the top competitors with the highest cross-visitation from Anabtawi Sweets' customers, followed by Crispy chicken and Habibah Sweets (7.07%). Al Ameed Coffee has a cross-visitation of 5.05%.
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing and resource allocation.
Anabtawi Sweets experiences peak traffic workload between 7 PM and 9 PM, reaching 65.19% at 9 PM. Traffic is minimal between 2 AM and 7 AM. The workload gradually increases from 8 AM, suggesting a steady build-up throughout the day.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns.
Women are overrepresented among Anabtawi Sweets' consumers (affinity index of 67), while men are significantly overrepresented (affinity index of 124). Gen Y is also significantly overrepresented (affinity index of 158), indicating a high affinity for the brand among this generation.