Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Marouf Cafe performance in the Jordan and how they change over time
See what factors influence Marouf Cafe performance in the Jordan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Marouf Cafe' competitors in the Jordan
An analysis of Marouf Cafe' competitors in the Jordan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Marouf Cafe is in the top 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Marouf Cafe's market performance is at the 81st percentile, indicating an average/above average market standing. This means the brand outperforms 81% of its competitors in Jordan's Cafe & Restaurants industry. Performance peers in a similar range include Zuhoor AlShafa Restaurant and Grills, Tlaa AlAli, Mijana, Crispy chicken, and Qahwa BLK.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Marouf Cafe's overall CSAT is 73%, a 7.4 percentage point increase year-over-year, indicating improved customer happiness. Aqaba shows the highest CSAT at 88%, while Balqa has the lowest at 57% with a decrease of 15.3 percentage points. This suggests a need to focus on improving customer experience in Balqa.
Average check reflects spending per customer, crucial for revenue insights and pricing strategy optimization.
Marouf Cafe's overall average check data is not available. Aqaba has the highest average check at 14.5 JOD, while Balqa has the lowest at 7.2 JOD. The average check has fluctuated between 9.41 JOD and 11.09 JOD over the last three months. This indicates regional differences in customer spending.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Marouf Cafe has a total of 48 outlets in Jordan. Amman has the highest number of outlets with 34, representing the largest market presence. Balqa, Aqaba and Zarqa each have 4 and 3 outlets respectively, while Mafraq, Karak, Madaba and Irbid each have 1 outlet. This shows a concentration of outlets in Amman.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts.
The top competitors for Marouf Cafe, based on cross-visitation, are McDonald's (7.07%), Firefly Burger (6.19%), ALMOND COFFEE HOUSE (5.89%), Crispy chicken (4.71%) and Qahwa BLK (4.57%). This indicates that customers who visit Marouf Cafe also frequently visit these brands, suggesting they are direct competitors.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Marouf Cafe experiences peak traffic workload between 18:00 and 22:00, with the highest workload at 21:00 (66.22). Traffic is significantly lower during early morning hours (1:00-6:00). This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Marouf Cafe's customer base shows a high affinity for women (77%) and men (117%). Gen X shows a high affinity (153%), while Gen Y (86%) and Gen Z (51%) are under-indexed. This suggests that marketing efforts should consider the preferences and behaviors of Gen X and women.