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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Amul performance in the India and how they change over time
See what factors influence Amul performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Amul is right in the middle
Sample of brands in the same percentile
An analysis of Amul' competitors in the India
An analysis of Amul' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Amul's market performance is at the 55th percentile, indicating an average market position. This means Amul's foot traffic is on par with competitors like Thal, Nithya Amirtham, Ghevar Thali | Best Thali Restaurant in Pune, Vikash Restaurant, Udupi Krishna Restaurant, and Go Native.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Amul's top competitors based on customer cross-visitation are Domino's Pizza (4.44%), McDonald's (3.47%), La Pino'z Pizza (2.50%), KFC (2.36%), and Pizza Hut (1.80%). This indicates customers who visit Amul also frequent these fast-food chains.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation.
Amul experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (55.39%). Traffic is lowest between 1:00 and 5:00, indicating the need for adjusted staffing during these hours.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographics.
Women (68%) are overrepresented among Amul's consumers, while men (114%) are underrepresented. Gen X (143%) shows high affinity, Gen Y (95%) is near average, and Gen Z (47%) is under-indexed, suggesting targeted marketing opportunities.