Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Aimé Pouly performance in the Switzerland and how they change over time
See what factors influence Aimé Pouly performance in the Switzerland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Aimé Pouly' competitors in the Switzerland
An analysis of Aimé Pouly' competitors in the Switzerland
In Cafés & Restaurants
·Jun – Aug 25
Aimé Pouly is in the lower 37% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Aimé Pouly's market performance is in the lower 37%, indicating a below average market standing. This suggests that Aimé Pouly captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Le Bonheur du camping SwissPlage, IKEA, Papa Burrito, Schifflände, PAPA ORO's Filipino, and Plan-Francey.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Aimé Pouly's overall customer satisfaction is 59%, a decrease of 11.7 percentage points year-over-year. Geneva shows a significant decrease in CSAT (-21.8pp), while Vaud shows an increase of 3.1pp. This suggests a need to investigate and address customer concerns, particularly in Geneva, to improve overall satisfaction.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The average check for Aimé Pouly is 11.7 CHF in Vaud and 11 CHF in Geneva. There was no growth in average check in both regions. The average check dynamic data shows slight fluctuations over the three-month period, with a slight decrease in July.
Number of outlets indicates brand reach and market presence. More outlets can lead to greater accessibility and brand awareness among consumers.
Aimé Pouly has 10 outlets in Geneva, 6 in Vaud, and 1 in Neuchâtel. Geneva represents the largest concentration of Aimé Pouly outlets. This distribution indicates the brand's strategic focus on these key regions within Switzerland.
Identifying competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals which brands attract similar customer segments.
Aimé Pouly's top competitors based on customer cross-visitation are Coop and McDonald's (10% each), followed by Tartares & Co, Fayrouz Garden, and Olympia (6.67% each). This indicates that Aimé Pouly's customers also frequently visit these establishments, suggesting potential areas for competitive analysis and differentiation.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Aimé Pouly experiences peak traffic between 6 AM and 6 PM, with the highest workload around 11 AM and 12 PM. Traffic is minimal during the night. This data suggests that Aimé Pouly's busiest hours align with typical breakfast and lunch times, requiring adequate staffing during these periods.
Understanding consumer segments enables targeted marketing. Analyzing gender and generational mix helps tailor messaging and product offerings for maximum impact.
Aimé Pouly's customer base shows a high affinity for women (index 113) and Gen Y (index 139), indicating these segments are overrepresented compared to the average consumer. Men (index 91) and Gen X (index 59) are underrepresented. Gen Z has an index of 116. This suggests marketing efforts could be tailored to appeal to women and Gen Y.