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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Açaí Natura performance in the Portugal and how they change over time
See what factors influence Açaí Natura performance in the Portugal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Açaí Natura' competitors in the Portugal
An analysis of Açaí Natura' competitors in the Portugal
In Cafés & Restaurants
·Jun – Aug 25
Açaí Natura is in the lower 43% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Açaí Natura holds the 43rd percentile, indicating a below average/lagging market position. This suggests weaker competitive strength compared to other brands. Performance peers in the same percentile range include A Azenha do Mar, Duque, Bendito Sushi Bar, Quebramatos Milfontes, Tapas Bar, and O Castelo.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Açaí Natura's overall CSAT is 74%, a decrease of 11.4 percentage points year-over-year, indicating a decline in customer satisfaction. In Lisbon, CSAT is 73%, with a significant decrease of 15.3 percentage points. This suggests a need to address customer concerns to improve satisfaction levels.
Average check reveals spending habits, informing pricing strategies and revenue optimization efforts to boost profitability.
Açaí Natura's overall average check is 10.5 EUR, a 16.4% increase year-over-year, indicating customers are spending more per visit. In Lisbon, the average check is 11.3 EUR, with no growth. This suggests a positive trend in overall revenue per transaction.
Outlet count indicates market reach and expansion, reflecting brand growth and accessibility to customers in different locations.
Açaí Natura has 19 outlets in Lisbon, 6 in Setúbal, 3 in Braga, 2 in Porto, and 1 each in Faro, Coimbra, Leiria, and Santarém. Lisbon dominates the outlet distribution, indicating a strong presence in that region.
Identifying competitors helps refine strategies, understand market dynamics, and improve competitive positioning for sustainable growth.
Açaí Natura's top competitors based on customer cross-visitation are Oakberry Açaí (6.25%), Fogo de Chão Brazilian Steakhouse (6.25%), Nicolau (6.25%), Casa Guedes (4.17%), and Honest Greens (4.17%). This indicates shared customer interest and potential areas for differentiation.
Traffic workload analysis optimizes staffing, inventory, and marketing efforts to align with peak hours, enhancing operational efficiency.
Açaí Natura experiences peak traffic between 10 AM and 9 PM, with the highest workload around 12 PM to 2 PM. Minimal traffic occurs during early morning hours (0 AM to 8 AM). This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, personalized experiences, and tailored product offerings, maximizing engagement and loyalty.
Açaí Natura's customer base shows a higher affinity among women (index 121) compared to men (index 83). Gen Z is significantly overrepresented (index 226), while Gen X (index 73) and Gen Y (index 84) are underrepresented, suggesting a strong appeal to younger consumers.