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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Açaí Natura is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Açaí Natura performance in the Portugal and how they change over time
See what factors influence Açaí Natura performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of Açaí Natura' competitors in the Portugal
An analysis of Açaí Natura' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Açaí Natura holds a 98th percentile MARKET PERFORMANCE, indicating a leading market position. This signifies high customer preference relative to competitors like Buga Ramen, La Malquerida, Dos Santos, Union, Rooftop Sta. Catarina, and OITOnove, also in the top 2%.
Customer satisfaction (CSAT) is vital, reflecting customer happiness and loyalty, directly impacting brand reputation and repeat business.
Açaí Natura's overall CSAT is 75%, a 9.1 percentage point decrease year-over-year. Lisbon shows 75% CSAT with a 12.3 percentage point decrease. Monitor and address factors causing this decline to maintain customer loyalty and brand perception.
Average check reflects customer spending per visit. Monitoring changes informs pricing strategy and identifies upselling opportunities.
Açaí Natura's overall average check is €10.9, a 20.8% increase year-over-year. Lisbon's average check is €11.2 with no change. The increase indicates successful pricing strategies or changes in customer purchase behavior.
Outlet count indicates market reach and growth. Tracking distribution helps assess expansion effectiveness and regional presence.
Açaí Natura has 26 outlets, predominantly in Lisbon (17). Setúbal has 3, Braga 2, and Faro, Coimbra, Leiria, and Porto each have 1. Expansion strategy seems focused on Lisbon, with smaller presence elsewhere.
Analyzing competitors reveals market dynamics, customer preferences, and opportunities to differentiate and gain a competitive edge.
Açaí Natura's customers also visit Oakberry Açaí (6.82%), Nicolau (6.82%), Amorino Gelato (4.55%), Fogo de Chão (4.55%), and Burger King (4.55%). Oakberry Açaí and Nicolau are key competitors based on cross-visitation data.
Understanding traffic workload by hour helps optimize staffing, manage resources, and enhance customer experience during peak times.
Açaí Natura experiences peak traffic between 10 AM and 9 PM, with the highest workload from 11 AM to 4 PM. Minimal traffic occurs between midnight and 8 AM. Staffing should align with these peak hours to ensure service efficiency.
Analyzing consumer segments informs targeted marketing and positioning. Affinity insights can improve engagement and relevance.
Women are over-represented (126 affinity index) and Men under-represented (81) among Açaí Natura's consumers. Gen Z shows a high affinity (187), while Gen X (81) and Gen Y (83) are under-indexed. Marketing should leverage these affinity insights.