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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 21Plus performance in the Taiwan and how they change over time
See what factors influence 21Plus performance in the Taiwan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
21Plus is right in the middle
Sample of brands in the same percentile
An analysis of 21Plus' competitors in the Taiwan
An analysis of 21Plus' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
21Plus holds the 51st percentile, indicating an average/above average market position. This suggests moderate competitive strength. Performance peers in the same percentile range include 22:02, SmartFish, 燈籠滷味, 汕頭泉成沙茶潮鍋(台南誠品新興園區店), Island Thai Cuisine, and Arashiyama Gyukatsu Taichung Xitun Qinghai Branch.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. Higher CSAT scores correlate with positive business outcomes.
21Plus's overall CSAT is 62%, a decrease of 1.7 percentage points year-over-year, indicating a slight decline in customer satisfaction. Chiayi shows the highest CSAT at 85%, while Tainan has the lowest at 63% with a significant decrease of 18.5 percentage points.
Average check (transaction value) indicates customer spending habits and pricing power. Monitoring this KPI helps optimize revenue strategies and identify growth opportunities.
The overall average check for 21Plus is 272.7 TWD, a slight decrease of 0.4% year-over-year. Kaohsiung has the highest average check at 297.4 TWD, while Taipei has the lowest at 227.3 TWD. The dynamic data shows fluctuations throughout the observed months.
Outlet count reflects brand reach and market penetration. Tracking this metric informs expansion strategies and assesses geographic performance.
21Plus has a total of 60 outlets across Taiwan. Kaohsiung has the highest number of outlets with 13, followed by Taichung with 11. Zhubei City and Toufen have the fewest, with only 1 outlet each.
Identifying key competitors through cross-visitation analysis reveals direct rivals and shared customer bases, informing competitive strategies and differentiation efforts.
The top competitors for 21Plus, based on customer cross-visitation, are McDonald's (9.33%), Starbucks (8.58%), Sushi Express (3.73%), 店 (3.36%), and Pizza Hut (3.36%). This indicates that customers who visit 21Plus also frequently visit these fast-food and casual dining chains.
Traffic workload analysis by hour reveals peak and off-peak times, enabling optimized staffing, resource allocation, and targeted marketing efforts.
21Plus experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload occurring at 6:00 PM (65.02%) and 7:00 PM (64.53%). Traffic is minimal during the early morning hours (0:00 AM - 9:00 AM) and late night hours (9:00 PM - 11:00 PM).
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand resonance.
Women are overrepresented among 21Plus consumers (93 index), while Men are even more overrepresented (108 index). Gen Y shows a high affinity (142 index), indicating strong engagement. Gen Z is slightly underrepresented (95 index) compared to the average consumer.