Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Yihetang is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Yihetang performance in the Vietnam and how they change over time
See what factors influence Yihetang performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
An analysis of Yihetang' competitors in the Vietnam
An analysis of Yihetang' competitors in the Vietnam
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Yihetang's MARKET PERFORMANCE is at the 98th percentile, indicating a leading position in Vietnam's Cafe & Restaurants industry. This high percentile reflects a strong market presence. Performance peers in the same range include Cafe Sân Vườn Miền Thảo Mộc, Nhà Hàng Cá Hồi Vua Sapa, CHAY XANH - Vegetarian, ONES CASUAL BAR Japanese Restaurant, Mì Quảng 92 - Mì quảng cá lóc, bò, mì tôm thịt, and vậtthể coffee&beer.
Outlet count indicates brand reach and expansion, reflecting growth strategy and market penetration in the cafe and restaurant sector.
Yihetang has a limited number of outlets in Vietnam with 2 outlets in Ninh Bình Province and Nghệ An Province. Lạng Sơn Province, Hà Tĩnh Province, Huế, Phú Thọ Province, Quảng Trị Province, Thanh Hóa Province have 1 outlet. This indicates a focused, regional presence.
Competitor analysis reveals competitive landscape and customer preferences, informing strategies for differentiation and market share growth.
Yihetang's top competitors based on cross-visitation are The Coffee House (12.5%), Lotteria (12.5%), Highlands Coffee (8.33%), Măng Đỏ quán (4.17%), and Ngan Yến (4.17%). This suggests that customers who visit Yihetang also frequent these brands, revealing shared customer preferences.
Traffic workload reveals peak hours, enabling optimized staffing, resource allocation, and customer experience management.
Yihetang experiences peak traffic workload between 8:00 AM and 10:00 PM, with the highest workload around 8:00 PM (51.59%) and 9:00 PM (50.95%). This data enables strategic resource allocation to manage customer flow efficiently.
Understanding consumer segments informs targeted marketing, tailoring products/services to specific demographics for enhanced engagement and ROI.
Yihetang's customer base shows high affinity among women (149 index) and Gen Y (133 index). Men (68 index) and Gen Z (102 index) are also present. The index suggests which groups are more drawn to the brand, enabling specialized marketing and offerings.