Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
XXXL Restaurant is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence XXXL Restaurant performance in the Germany and how they change over time
See what factors influence XXXL Restaurant performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of XXXL Restaurant' competitors in the Germany
An analysis of XXXL Restaurant' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand’s share of foot traffic, indicating its competitive strength and customer preference in the industry.
XXXL Restaurant holds a leading position with a market performance percentile of 99 in Germany's Cafe & Restaurants industry. This top 1% ranking indicates significant market share and customer preference compared to peers like GILGEN'S Bäckerei & Konditorei, QOMO Restaurant & Bar, Bäckerei Geiping GmbH & Co. KG, Merzenich in, Mezzomar and Schwerdtner also at the 99th percentile. This shows a strong competitive advantage.
Customer satisfaction is vital as it reflects customer loyalty and directly impacts brand reputation and revenue.
XXXL Restaurant's overall customer satisfaction (CSAT) is 70%, a significant 13.9 percentage point increase year-over-year. CSAT varies by state, with Lower Saxony showing the highest CSAT (94%) and growth. The CSAT trend shows some fluctuation during the period, peaking in June 2025. This indicates positive customer sentiment overall, but with regional variations to address.
Average check (transaction value) shows spending patterns, informing pricing strategies and revenue forecasting.
XXXL Restaurant's overall average check is 13.9 EUR, a 6.5% decrease year-over-year. Bavaria has the highest average check at 14.6 EUR. The average check saw a slight decrease throughout the observed months. This suggests customers are spending slightly less per visit, which could be influenced by external factors.
Outlet count indicates market presence and expansion, reflecting brand reach and potential revenue.
XXXL Restaurant has the highest number of outlets in Bavaria (15), followed by Baden-Württemberg (11). Other states have fewer locations, indicating regional expansion opportunities. This geographical distribution of outlets reveals the brand's presence and potential for further growth in specific regions.
Competitive analysis identifies key players and overlapping customer bases, guiding strategic positioning.
The top competitors for XXXL Restaurant, based on customer cross-visitation, are McDonald's (14.97%), Der Beck (2.72%), KFC, Cafe Extrablatt, and ALEX (all 2.04%). McDonald's has significantly higher cross-visitation. This indicates that a substantial portion of XXXL Restaurant's customers also visit these competitors, revealing shared customer preferences.
Traffic workload (hourly) shows peak times, essential for staffing and resource allocation.
XXXL Restaurant's traffic workload peaks between 11:00 and 14:00, with the highest traffic around 12:00 (50.14%). Traffic is minimal between 19:00 and 8:00. This pattern highlights the importance of optimizing staffing and resources during peak lunch hours to meet customer demand.
Consumer segment analysis helps tailor marketing by understanding demographic preferences and behaviors.
XXXL Restaurant sees higher affinity from Women (index 104) compared to Men (index 98). Gen Z is overrepresented (index 128), while Gen X (index 93) and Gen Y (index 74) are underrepresented. The brand resonates more with the younger demographic, indicating a strong affinity for Gen Z consumers.