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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wow! Momo is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Wow! Momo performance in the India and how they change over time
See what factors influence Wow! Momo performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Wow! Momo' competitors in the India
An analysis of Wow! Momo' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share indicates brand strength and customer preference within the Cafe & Restaurants industry, showcasing competitive performance.
Wow! Momo holds a leading position with a market performance percentile of 99, placing it in the top 1% of brands. This signifies strong customer preference and competitive advantage. Its peers, including Nandhana Palace, Zaitoon Restaurant, Empire Restaurant, AB's - Absolute Barbecues, Starbucks and Sharief Bhai share similar high positioning.
CSAT reflects customer contentment, directly impacting loyalty, retention, and brand reputation in the competitive food industry.
Wow! Momo's overall customer satisfaction (CSAT) stands at 67%, a 1.4 percentage point increase year-over-year. Rajasthan shows the highest CSAT at 91%, with significant growth. This indicates improvement in customer experiences.
Average check reveals spending habits, informing pricing strategies and revenue optimization in the restaurant business.
The overall average check for Wow! Momo is 582.3 INR, a 22% increase year-over-year, suggesting higher spending per customer. Punjab shows the highest average check at 1.5K INR, indicating regional variations in customer spending.
Outlet count indicates brand reach and expansion, revealing market penetration and growth potential in the restaurant sector.
Wow! Momo has a significant presence, with West Bengal having the highest number of outlets at 224. This highlights key markets for the brand and indicates areas of strong operational focus. Maharashtra is second with 102 outlets.
Identifying competitors reveals direct rivals, enabling strategic positioning and competitive advantage in the cafe & restaurant market.
The top competitors for Wow! Momo, based on cross-visitation, are KFC (13.59%), Pizza Hut (7.02%), Burger King (5.26%), Domino's Pizza (4.59%), and McDonald's (4.27%). This indicates shared customer base with established fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency during peak and off-peak hours.
Traffic workload for Wow! Momo peaks between 18:00 and 21:00, reaching its highest point at 20:00 (54.04). This highlights the busiest hours, critical for staffing and service optimization.
Understanding consumer segments focuses marketing, targeting efforts effectively based on demographics like gender and generation.
Women (affinity index 111) are overrepresented among Wow! Momo's consumers, while Men (affinity index 97) are slightly underrepresented. Gen Z (affinity index 155) shows high affinity, Gen Y (affinity index 102) are average and Gen X (affinity index 60) are underrepresented.