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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wayback Burgers is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Wayback Burgers performance in the Canada and how they change over time
See what factors influence Wayback Burgers performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Wayback Burgers' competitors in the Canada
An analysis of Wayback Burgers' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wayback Burgers holds a leading position with a market performance percentile of 99 in the Cafe & Restaurants industry in Canada. This shows a strong market presence compared to peers like Beertown Public House, Grillies, La Belle & La Boeuf - Burger Bar, Pizza Fiamma, 241 Pizza and Real Fruit Bubble Tea, also at the 99th percentile.
Customer satisfaction (CSAT) reflects how well the brand meets customer expectations, influencing loyalty and repeat business.
Wayback Burgers boasts a high overall customer satisfaction of 90% in Canada, with a 1.9 percentage point increase year-over-year. CSAT varies by province, with Alberta showing the highest satisfaction (92%) and British Columbia the lowest (60%). The dynamic CSAT data shows fluctuations between April and June 2025.
Average check reveals how much customers spend per visit, indicating menu pricing, customer spending habits and purchasing power.
The overall average check for Wayback Burgers in Canada is CAD 21.9, a 2.8% decrease year-over-year. Average check varies by province, with Saskatchewan having the highest average check (CAD 26.9) and Quebec the lowest (CAD 17.3). Dynamic data indicates slight fluctuations in average check between April and June 2025.
Number of outlets indicates brand's physical presence, market coverage, and expansion strategy within the country.
Wayback Burgers has a total of 19 outlets in Canada, distributed across several provinces. Alberta has the highest number of outlets (9), followed by Manitoba (5), Saskatchewan (3), and British Columbia and Quebec (1 each). This distribution reflects the brand's market penetration in each province.
Identifying competitors through cross-visitation patterns helps understand the competitive landscape and customer preferences.
The top competitors for Wayback Burgers in Canada, based on customer cross-visitation, are McDonald's (9.96%), Tim Hortons (9.58%), A&W Canada (6.90%), Boston Pizza (4.21%) and Starbucks (4.21%). This reveals that Wayback Burgers customers also frequently visit these established fast-food and cafe chains.
Analyzing traffic workload by hour helps optimize staffing, manage peak times and reduce waiting times to improve customer experience.
Wayback Burgers experiences peak traffic workload between 11 AM and 8 PM, with the highest workload occurring at 6 PM (63.24%) and 5 PM (62.20%). Traffic is minimal before 10 AM and after 9 PM. This data enables efficient resource allocation during peak hours.
Understanding consumer segments by gender and generation helps tailor marketing efforts and product offerings for improved brand resonance.
Wayback Burgers' customer base in Canada shows a higher affinity towards women (94) compared to men (104). Among generations, Gen X shows high affinity (110), while Gen Y (92) and Gen Z (73) are under-indexed, indicating potentially lower representation compared to the average consumer base.