Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Viena is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Viena performance in the Spain and how they change over time
See what factors influence Viena performance in the Spain and how they change over time
Available by subscription
Available by subscription
An analysis of Viena' competitors in the Spain
An analysis of Viena' competitors in the Spain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, competitive strength, and customer preference in the industry.
Viena's market performance is leading at the 99th percentile, placing it in the top 1% of Cafe & Restaurants brands in Spain. This strong position indicates high customer preference and effective competitive strategies. Performance peers include: The Black Turtle, Boa Beach València, LOLITA Taberna Andaluza - TAPAS, Taberna La Auténtica, Beata Pasta, and Los Manueles.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, crucial for retention and positive word-of-mouth, impacting revenue.
Viena's overall CSAT is 69%, with a slight increase of 0.9 percentage points year-over-year. In Catalonia, CSAT is also 69%, indicating consistent satisfaction across regions. The CSAT dynamic data shows fluctuations between April and June 2025, with a peak in April. Maintaining and improving CSAT is essential for sustained growth.
Average check (AvgCheck) shows the average spending per customer. Increasing AvgCheck boosts revenue without needing more customers.
Viena's overall average check is 14.5 EUR, up by 2.9% year-over-year, suggesting customers are spending more per visit. In Catalonia, the average check is 14.4 EUR. The dynamic data shows a gradual increase in the average check from April to June 2025. Increasing average check is a positive trend for revenue growth.
Outlet count reflects brand reach and market presence. More outlets often mean greater brand visibility and accessibility for customers.
Viena has 46 outlets in Catalonia, 1 in Balearic Islands, and 1 in Castile-La Mancha. Catalonia accounts for the majority of Viena's outlets. Expansion into new regions and optimization of outlet locations are important for continued growth.
Identifying top competitors by cross-visitation helps understand customer choices and refine competitive strategies for better market share.
Viena's top competitors based on customer cross-visitation are McDonald's (7.10%), Burger King (5.77%), La Tagliatella (4.77%), 365 (2.89%), and KFC (2.77%). Analyzing these cross-visitation patterns helps Viena understand customer preferences and refine its competitive strategies to capture more market share.
Traffic workload analysis by hour reveals peak and off-peak times, helping optimize staffing and resource allocation for better service.
Viena experiences peak traffic workload between 11 AM and 8 PM, with the highest workload occurring around 2 PM (57.75%). Traffic is minimal during the early morning hours (0-6 AM). Optimizing staffing and resource allocation during peak hours can improve customer service and operational efficiency.
Understanding consumer segments by gender and generation allows for targeted marketing and personalized experiences, enhancing brand affinity.
Viena's customer base shows a high affinity with women (81%), who are over-represented relative to men (115%). Among generations, Gen X (125%) shows higher affinity compared to Gen Y (77%) and Gen Z (67%). These insights help inform targeted marketing and positioning strategies to enhance brand affinity and loyalty within each segment.