Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Twin Peaks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Twin Peaks performance in the Mexico and how they change over time
See what factors influence Twin Peaks performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Twin Peaks' competitors in the Mexico
An analysis of Twin Peaks' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Twin Peaks holds a leading position with a percentile of 99 in Mexico's Cafe & Restaurants industry. This high percentile means the brand captures a significant portion of customer traffic. Performance peers include El Vilsito, Marcella Pastelería, Casa de Leo Restaurant, El Fogoncito, Ahumaditos and El Gran Pastor.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, influencing loyalty and brand reputation.
Twin Peaks' overall CSAT is 67%, a 2.4 percentage point decrease year-over-year. Quintana Roo shows the highest CSAT at 80% with a 12.9 percentage point increase, while Jalisco has a CSAT of 70% with a 6 percentage point increase. Overall CSAT decreased from 63.51% in April 2025 to 74.03% in June 2025.
Average check (AvgCheck) tracks the average amount customers spend per visit, indicating pricing strategy and customer spending habits.
The overall average check for Twin Peaks is 580.2 MXN, a 3.5% increase year-over-year. Quintana Roo has an average check of 638.6 MXN. Jalisco has an average check of 568.2 MXN. The Average check decreased from 584.29 MXN in April 2025 to 627.03 MXN in June 2025.
Tracking the number of outlets indicates brand expansion and market penetration within the Cafe & Restaurants industry.
Twin Peaks has one outlet in Jalisco and one outlet in Quintana Roo, totaling two outlets in Mexico. There is no data about change for this period.
Analyzing competitors helps identify market threats and opportunities for differentiation and strategic positioning.
The top competitors for Twin Peaks, based on customer cross-visitation, are Starbucks (5.46%), Hooters (4.37%), La Casa de Toño (4.37%), VIPS (4.37%), and Sushi Roll (3.28%). These brands represent alternative dining choices for Twin Peaks' customers.
Traffic workload distribution reveals peak hours, aiding in staffing and resource allocation for optimal service.
Twin Peaks experiences peak traffic between 15:00 and 22:00, with the highest workload at 21:00 (53.21%). Traffic is minimal between 02:00 and 11:00. Understanding workload distribution is critical for efficient operations and staffing.
Understanding consumer segments by Gender and Generation allows for targeted marketing and optimized positioning strategies.
Twin Peaks' customer base is composed of 66% Women, and 123% Men. The brand shows high affinity with Gen X (184%) and Gen Y (88%). These affinity values indicate how strongly each segment is represented.