Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tokyo Tokyo is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Tokyo Tokyo performance in the Philippines and how they change over time
See what factors influence Tokyo Tokyo performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Tokyo Tokyo' competitors in the Philippines
An analysis of Tokyo Tokyo' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference.
Tokyo Tokyo's market performance is at the 98th percentile, positioning it as a leading brand in the Cafe & Restaurants industry in the Philippines. This indicates a strong market presence and high customer preference compared to its peers. The Strand Cafe, Cafe Leonor, Gianetto, Popeyes - SM City Grand Central, Bueno Tapas & Wine Restaurant - BGC and Nihon Cafe - Shaw share a similar percentile.
Customer satisfaction (CSAT) is key to brand loyalty, reflecting how happy customers are with their experience.
Tokyo Tokyo's overall customer satisfaction is at 50%, a decrease of 4.3 percentage points year-over-year. CSAT varies by region, with Metro Manila at 45% (down 12pp), Calabarzon at 38% (up 5.1pp) and Davao Region at 36% (down 27.9pp). The CSAT has varied between 25% and 52.05% in the period from April to June 2025.
Average check (transaction value) indicates customer spending habits, vital for revenue and pricing strategies.
The overall average check for Tokyo Tokyo is PHP 489.7, an increase of 13.4% year-over-year. In Metro Manila, the average check is PHP 500. The average check has varied between PHP 430.77 and PHP 583.33 in the period from April to June 2025.
Outlet count reflects brand reach, revealing market penetration and expansion success across regions.
Tokyo Tokyo has a total of 55 outlets across the Philippines. The distribution is as follows: Metro Manila (31), Calabarzon (11), Central Luzon (6), Central Visayas (2), Davao Region (2), Ilocos Region (1), Western Visayas (1), and Cordillera Administrative Region (1).
Competitor analysis helps refine strategies, revealing customer preferences and competitive landscape insights.
The top competitors of Tokyo Tokyo, based on cross-visitation, are McDonald's (31.71%), Jollibee (29.27%), Starbucks (19.51%), TGI Fridays (9.76%), and Chowking (9.76%). This shows where Tokyo Tokyo's customers also spend their money.
Traffic workload analysis reveals peak hours, enabling staffing and resource optimization for demand.
Tokyo Tokyo experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest workload at 57.91% at 4:00 PM and 60.88% at 5:00 PM. Traffic is lowest between midnight and 7:00 AM.
Consumer segments guide targeted marketing, aligning strategies with audience demographics and behavior patterns.
Tokyo Tokyo's customer base shows a high affinity towards women (86% of the average) and men (108% of the average). Among generations, Gen X shows a high affinity (83% of the average), Gen Y has high affinity (106% of the average), and Gen Z has lower affinity (91% of the average).