Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Fresh Monkee is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence The Fresh Monkee performance in the United States and how they change over time
See what factors influence The Fresh Monkee performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of The Fresh Monkee' competitors in the United States
An analysis of The Fresh Monkee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
The Fresh Monkee holds a leading market performance at the 97th percentile in the United States' Cafe & Restaurants sector. This indicates strong competitive positioning. Performance peers include Jurassic Tacos, La Victoria Barra + Cocina Mexicana - Chicago, Shuka, Porky's Backyard Food Truck Park, Stackers Burger Co., and Florence and the Spice Boys, all within the same percentile.
Customer Satisfaction reflects customer happiness, critical for loyalty and positive word-of-mouth, impacting long-term business success and brand reputation.
The Fresh Monkee demonstrates strong customer satisfaction, with an overall CSAT of 90%, a 1.8pp increase year-over-year. Rhode Island shows 86% CSAT, while Connecticut lags at 79% with a -10.1pp decrease. CSAT peaked at 95.08% in June 2025, indicating positive customer experiences during this period.
Average Check is a key revenue indicator. It shows how much customers spend per visit, influencing profitability and sales strategy effectiveness.
The Fresh Monkee's overall average check is $11.80, down 24.6% year-over-year. Rhode Island shows an average check of $12.50 USD. The average check peaked at $14.09 in June 2025, suggesting potential menu or pricing optimizations.
Number of Outlets indicates brand reach. Tracking outlet distribution helps assess market penetration and expansion strategy effectiveness across regions.
The Fresh Monkee has 3 outlets each in Connecticut and Rhode Island, and 1 outlet each in Arizona and Massachusetts. This data shows current geographic distribution of The Fresh Monkee in the United States.
Competitor analysis reveals market dynamics. Knowing top competitors and overlap informs strategies to gain market share and customer loyalty.
The Fresh Monkee's top competitors based on customer cross-visitation are Chipotle Mexican Grill (10%), Chili's Grill & Bar (6.67%), Dairy Queen (6.67%), SQUARE PEG PIZZERIA (6.67%), and RI Guys Donuts (3.33%). This reveals where The Fresh Monkee's customer base also frequents.
Traffic Workload helps optimize staffing. Traffic pattern insights allow for efficient resource allocation, improving customer service and operational efficiency.
The Fresh Monkee's peak traffic workload occurs between 11 AM and 1 PM, reaching 67.43% at 12 PM. Minimal traffic is observed between 7 PM and 7 AM. This shows when The Fresh Monkee is busiest.
Consumer segments help target marketing efforts. Tailoring campaigns to specific groups maximizes impact and advertising ROI for The Fresh Monkee.
Women (affinity index 111) and Gen Z (affinity index 168) are overrepresented among The Fresh Monkee's customers, indicating high affinity. Men (90) and Gen Y (92) are underrepresented, meaning lower affinity.