Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Burger Concept is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Burger Concept performance in the Denmark and how they change over time
See what factors influence The Burger Concept performance in the Denmark and how they change over time
Available by subscription
Available by subscription
An analysis of The Burger Concept' competitors in the Denmark
An analysis of The Burger Concept' competitors in the Denmark
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Burger Concept is a leading brand with a market performance percentile of 99, placing it in the top 1% in Denmark's Cafe & Restaurants industry. This indicates a strong market presence relative to peers like Mama Rosa, Lagkagehuset, Cafe Vivaldi, Himitsu ramen, Ø12 Coffee and Eatery and Jensens Bøfhus, all within the same leading percentile range.
Customer satisfaction (CSAT) is crucial for understanding brand perception, loyalty, and the likelihood of repeat business and positive word-of-mouth.
The Burger Concept's overall CSAT is 35%, a decrease of 4.2 percentage points year-over-year. Satisfaction varies by region, with the Capital Region of Denmark showing the highest CSAT (40% with 6.2pp growth), while other regions show declines. Dynamic CSAT data shows a decline from 43.30% in April to 25.91% in June 2025.
Average check is a key indicator of customer spending habits and revenue potential, reflecting pricing strategy and customer purchasing power.
The Burger Concept's overall average check is 119.70 DKK, a 16.20% increase year-over-year. Central Denmark Region has the highest average check (151.40 DKK). Average check decreased from 140.18 DKK in April to 101.02 DKK in June 2025.
Tracking the number of outlets indicates brand expansion and market penetration, reflecting growth strategy and geographic presence.
The Burger Concept has a varying number of outlets across Denmark: Capital Region (5), Southern & Central Regions (4 each), and North Region (2). This distribution reflects strategic placement across different regions.
Identifying key competitors helps understand the competitive landscape, benchmark performance, and refine strategies for market share and differentiation.
The top competitors for The Burger Concept, based on cross-visitation, are McDonald's (14.12%), Burger King (5.88%), Sunset Boulevard (2.35%), Reffen - Copenhagen Street Food (2.35%), and D'let - Det Grønne Køkken (2.35%).
Analyzing traffic workload by hour helps optimize staffing, manage resources, and tailor marketing efforts to peak customer activity times.
Traffic workload at The Burger Concept peaks between 11 AM and 6 PM, with the highest traffic at 2 PM (62.34). There is minimal activity before 10 AM and after 9 PM.
Understanding consumer demographics allows for targeted marketing, tailored product offerings, and enhanced customer engagement strategies.
Women (affinity index 78) are overrepresented among The Burger Concept's customers, while men (affinity index 111) are underrepresented. Gen Z (affinity index 192) have a high affinity, Gen Y (123), and Gen X (73).