Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Alley is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence The Alley performance in the United States and how they change over time
See what factors influence The Alley performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of The Alley' competitors in the United States
An analysis of The Alley' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
The Alley's MARKET PERFORMANCE is at the 98th percentile, marking it as a leading brand in the Cafe & Restaurants industry in the United States. This strong position indicates high customer preference and competitive strength. Peers at the same percentile include Felix's Fish Camp Restaurant, Leña Steakhouse, Biscuit Head, Castle Chicken, Keel Farms, Nicky D's Coney Island.
CSAT reflects direct customer feedback, which drives loyalty and brand advocacy. High CSAT often correlates with repeat business and positive word-of-mouth.
The Alley demonstrates strong customer satisfaction with an overall CSAT score of 88%, a significant 14 percentage point increase year-over-year. Colorado leads with a perfect 100% satisfaction rate, followed by Texas at 89% and California at 77%. The CSAT trend shows an upward trajectory from April to June 2025, peaking at 94.44%.
Outlet count indicates brand reach and market presence. Expansion often correlates with growth and increased brand visibility.
The Alley has a total of 16 outlets across the United States. California has the most outlets with 6, followed by Texas with 5, Colorado with 2, and Hawaii, Virginia, and Washington each with 1. This distribution highlights key markets for the brand.
Understanding key competitors allows for strategic differentiation and competitive advantage, enabling better positioning and marketing efforts.
The top competitors for The Alley, based on customer cross-visitation, are Starbucks (6.59%), Paris Baguette (4.40%), Taco Bell (4.40%), In-N-Out Burger (3.30%), and McDonald's (3.30%). This data suggests that The Alley's customers also frequent a mix of coffee shops and fast-food chains.
Traffic workload helps optimize staffing and resource allocation, ensuring efficient operations and minimizing customer wait times.
Peak traffic workload for The Alley occurs between 11 AM and 9 PM, with the highest traffic around 7 PM (61.63%). There is almost no traffic between midnight and 10 AM. This information is valuable for staffing and operational planning to meet customer demand efficiently.
Consumer segments help tailor marketing strategies and product offerings, enhancing relevance and maximizing engagement with target audiences.
The Alley's consumer base shows an overrepresentation of women (107 affinity index) and underrepresentation of men (94 affinity index). Gen Y (125 affinity index) and Gen Z (171 affinity index) are highly represented, while Gen X (62 affinity index) is underrepresented, indicating a strong affinity with younger demographics.