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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Thaïzone is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Thaïzone performance in the Canada and how they change over time
See what factors influence Thaïzone performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Thaïzone' competitors in the Canada
An analysis of Thaïzone' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals a brand's competitive strength and customer preference in the Cafe & Restaurants industry.
Thaïzone holds a leading market performance with a percentile of 98, indicating it's in the top 2% of brands in Canada. This suggests strong customer preference compared to peers like Miss Qu Barbecue & Restaurant 曲小姐江湖菜烧烤酒馆, Veggie Planet, Katsuya, Da India Curry House, Gus Tacos and Rendez-vous Bistro & Mixology.
Customer Satisfaction measures loyalty and service quality, directly impacting revenue and brand reputation in the competitive market.
Thaïzone's overall Customer Satisfaction (CSAT) is 66%, a 1.6 percentage point increase year-over-year. CSAT in Quebec is 65%, with a growth of 0.9 percentage points. The CSAT ranged from approximately 75.5% in April to 54.2% in June, showing recent fluctuation in customer satisfaction.
Average Check reflects spending per customer, vital for profitability and understanding customer value in the Cafe & Restaurants sector.
Thaïzone's overall Average Check is 24.1 CAD, up 9.8% year-over-year. In Quebec, the Average Check is 24.3 CAD with no growth indicated in the data. The Average Check ranged from approximately 23.75 CAD in April to 24.42 CAD in May.
Outlet count indicates brand reach and market presence, crucial for accessibility and capturing market share in Canada.
Thaïzone has 26 outlets in Quebec and 1 in New Brunswick. This distribution highlights a strong presence in Quebec, while New Brunswick has a significantly smaller footprint. Total number of outles in all locations is 27.
Identifying key competitors and cross-visitation patterns informs strategic positioning and targeted marketing efforts in Canada.
Thaïzone's top competitors based on customer cross-visitation are Tim Hortons (20.72%), McDonald's (13.51%), A&W Canada (11.71%), St-Hubert (9.01%), and Subway (7.21%). This suggests Thaïzone customers also frequent these popular fast-food and restaurant chains.
Traffic workload analysis by hour reveals peak times, enabling optimized staffing, marketing, and resource allocation.
Thaïzone experiences peak traffic between 11 AM and 7 PM, with the highest workload at 12 PM (55.14%) and 6 PM (56.63%), and 18:00 (57.86%). Traffic is lowest during the early morning hours (1 AM - 9 AM), indicating a need for operational adjustments based on the time.
Understanding consumer demographics allows tailored marketing, improving engagement and aligning with preferences of key customer groups.
Thaïzone's customer base shows a high affinity towards women (index 104) and Gen X (index 147). Men are slightly under-indexed (98). Gen Y (87) and Gen Z (71) are underrepresented. This indicates Gen X are more likely to visit Thaïzone.