Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Terra Pizza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Terra Pizza performance in the Turkey and how they change over time
See what factors influence Terra Pizza performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Terra Pizza' competitors in the Turkey
An analysis of Terra Pizza' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Terra Pizza, with a market performance percentile of 99, is a leading brand. This shows a significant competitive advantage. Performance peers like Anatolian, İmam Çağdaş Kebap ve Baklava Salonu, Çosa, Mackbear Coffee Co, Ahmet's Restaurant & Cafe, and Strada share similar high market positions.
Customer satisfaction (CSAT) reflects customer loyalty and business growth. A higher CSAT score generally correlates with increased revenue.
Terra Pizza's overall customer satisfaction is 61%, slightly down by 0.5pp year-over-year. The Black Sea Region has the highest CSAT at 74% with a 4.7pp growth, while the Eastern Anatolia Region shows the lowest CSAT at 58% with a 12.5pp decrease.
Average check is essential for revenue and profitability, reflecting customer spending per transaction and guides pricing strategies.
Terra Pizza's overall average check is 311.9 TRY, a 17.3% increase year-over-year. The Black Sea Region has the highest average check at 350 TRY. This indicates stronger sales performance compared to other regions.
Outlet numbers show brand reach and market presence. More outlets can mean higher potential revenue and brand visibility.
Terra Pizza has the most outlets in the Aegean Region (61), followed by the Marmara Region (43). The distribution of outlets highlights the company's strategic focus on specific regions within Turkey.
Competitor analysis identifies key rivals. Understanding their cross-visitation informs strategies to gain market share.
Terra Pizza's top competitors are Köfteci Yusuf (6.12% cross-visitation), Domino's Pizza (4.42%), McDonald's (4.42%), Burger King (2.72%), and Starbucks (2.38%). This indicates shared customer bases and opportunities for targeted promotions.
Traffic workload reveals peak hours, enabling resource optimization and staffing for best service and customer experience.
Terra Pizza's traffic workload peaks between 17:00 and 20:00, with the highest workload at 18:00 (54.67%). Lowest traffic is observed between 3:00 and 7:00. This data supports staffing and resource allocation strategies.
Consumer segment insights inform targeted marketing. Understanding gender and generation affinity enables customized campaigns.
Women have a valueLabel of 69% and men have an affinity index of 114, indicating that men are overrepresented. Gen Y segment has an affinity index of 114, while Gen Z has a significantly higher index of 335.