Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tastea is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Tastea performance in the United States and how they change over time
See what factors influence Tastea performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Tastea' competitors in the United States
An analysis of Tastea' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tastea's market performance is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry in the United States. This means Tastea outperforms 98% of its peers. Performance peers in the same percentile are: Taqueria Los Pericos, Solid Grill & Bar, Saii Asian Bistro and Sushi Bar, Greek Cafe Grill, Woolley's Grill & Lounge, and La Casita Coffee.
Customer satisfaction reflects brand loyalty and service quality, directly impacting retention and word-of-mouth referrals.
Tastea's overall customer satisfaction is 73%, a decrease of 11.9 percentage points year-over-year. Satisfaction varies by state: Oklahoma shows 82% (down 16.3pp), California 78% (up 6.8pp), and Arizona 59% (down 30.5pp). The CSAT trend from April to June 2025 decreased, indicating potential service or product concerns.
Outlet count indicates brand reach and expansion, reflecting market presence and growth strategy effectiveness.
Tastea has a total of 32 outlets across the United States. California has the most with 29, followed by Arizona with 2, and Oklahoma with 1. This distribution highlights California as a primary market for Tastea, with smaller presences in Arizona and Oklahoma.
Competitor analysis identifies key rivals and cross-visitation patterns, guiding competitive positioning and marketing strategies.
Tastea's top competitors based on customer cross-visitation are Starbucks (11.54%), McDonald's (10.26%), In-N-Out Burger (10.26%), Panda Express (8.97%), and Carl's Jr. (6.41%). This suggests Tastea customers also frequent these establishments, indicating potential areas for differentiation.
Traffic workload distribution identifies peak hours, enabling efficient staffing and resource allocation.
Tastea experiences peak traffic workload between 11 AM and 10 PM, with the highest activity from 12 PM to 7 PM. Minimal traffic occurs between midnight and 9 AM. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments allows for tailored marketing, ensuring messages resonate with specific demographics.
Tastea's customer base shows a high affinity from both women (101%) and men (99%). Gen Z (113%), Gen Y (103%) and Gen X (103%) are all overrepresented within Tastea's customer base, with Gen Z displaying the highest affinity. It means these groups are more engaged with Tastea than the average consumer.