Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tacotote is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tacotote performance in the Mexico and how they change over time
See what factors influence Tacotote performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Tacotote' competitors in the Mexico
An analysis of Tacotote' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows the brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tacotote, with a market performance percentile of 99 in Mexico's Cafe & Restaurants industry, holds a leading market position. This signifies a strong brand preference and a substantial share of customer visits compared to competitors like Johnny Rockets The Park, Club de Playa Villasol, Cantillana Cantina, Altanera Roma, El Peladito, and Parceros, which are within the same percentile range.
CSAT measures customer happiness, crucial for loyalty. Monitoring changes helps refine services and boost repeat business, directly impacting revenue.
Tacotote's overall customer satisfaction is 79%, a slight decrease of 0.9 percentage points year-over-year. Coahuila shows high satisfaction (82%) with an increase of 1.6pp. Chihuahua also shows high satisfaction (80%) with an increase of 2.4pp. Nuevo León shows lower satisfaction (55%) with a significant decrease (-27.7pp).
Average check reveals spending habits. Tracking trends helps optimize pricing, promotions, and menu strategies to increase revenue per customer.
Tacotote's overall average check is 315.1 MXN, a decrease of 8.3% year-over-year. Chihuahua has the highest average check (369.1 MXN) with no growth. Nuevo León's average check is 271.4 MXN. Coahuila has average check of 264.9 MXN.
Outlet count indicates market reach and expansion. Tracking growth helps gauge brand penetration and identify geographic areas for development.
Tacotote has 8 outlets in Chihuahua, demonstrating its strongest presence there. Coahuila hosts 3 outlets, indicating a moderate presence. Nuevo León has only 1 outlet, suggesting a limited footprint in that state.
Knowing competitors helps refine strategies. Analyzing co-visitation patterns uncovers shared customer bases, revealing opportunities for competitive differentiation.
Tacotote's customers also frequently visit KFC (6.94%), Little Caesars Pizza (6.94%), Carl's Jr. (6.25%), Wendy's (5.56%), and Caffenio (4.86%).
Traffic patterns reveal peak hours and demand. Understanding workload distribution helps optimize staffing, resource allocation, and service delivery.
Tacotote's peak traffic occurs between 14:00 and 16:00 (2 PM - 4 PM), with the highest workload at 15:00 (3 PM) at 66.61. There is low activity in the early morning hours (0:00 - 8:00 AM).
Understanding consumer segments is important for targeted marketing and positioning. Affinity insights inform relevant communications and product offerings for customer acquisition.
Tacotote's customer base demonstrates a high affinity towards women (index 88) and a higher affinity for men (index 108), relative to average. Generation X shows a very high affinity (index 123), and Generation Y also shows a high affinity (index 117).