Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Taco Bell is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Taco Bell performance in the India and how they change over time
See what factors influence Taco Bell performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Taco Bell' competitors in the India
An analysis of Taco Bell' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals a brand’s competitive strength and customer preference in the cafe & restaurant industry.
Taco Bell in India holds a leading position with a 99th percentile, indicating it captures a significant share of customer traffic. This denotes a strong market standing. Its performance peers (HR Motel, Thinnai, Silly Chilly Food Factory, Nahdi Mandi Restaurant, The Pump House, Chulbul Dhaba) also share this top-tier ranking.
Customer satisfaction (CSAT) reflects brand perception, influencing loyalty and growth. Tracking CSAT identifies areas for improvement and strengthens customer relationships.
Overall customer satisfaction for Taco Bell in India is 59%, a decrease of 4.7 percentage points year-over-year. Assam and Chandigarh show high CSAT (91% and 90% respectively) with significant growth. Punjab shows decrease. Customer satisfaction has fluctuated between 55.79% and 60.59% over the observed period.
Average check reveals customer spending habits. Monitoring it helps optimize pricing strategies and understand revenue trends.
Taco Bell's average check in India is 416.9 INR, down 6.8% year-over-year. Puducherry has the highest average check at 628.6 INR. Madhya Pradesh, Assam, Punjab, and Telangana follow. Average check varied from approximately 408.18 to 432.62 INR over the observed months.
Outlet count indicates brand reach. Tracking it shows expansion efforts and market presence across different regions.
Taco Bell has 28 outlets in Karnataka, the highest number in India. Maharashtra follows with 18 outlets, then Delhi with 16. Other states have fewer outlets. The data shows the distribution of Taco Bell locations across the country.
Competitor analysis identifies market rivals. Tracking cross-visitation reveals customer preferences and competitive landscape.
McDonald's is the most frequently cross-visited brand by Taco Bell customers (9.94%). Domino's Pizza, Burger King, KFC and Haldiram's are other notable competitors. These brands capture a share of Taco Bell's customer base.
Traffic workload by hour reveals peak activity times. Understanding traffic patterns enables efficient resource allocation and staffing.
Taco Bell experiences peak traffic between 11:00 and 22:00, with the highest workload around 17:00-21:00. There is almost no traffic between 0:00 and 10:00. This data reveals the busiest times for Taco Bell restaurants.
Consumer segment analysis informs targeted marketing strategies. Gender and generation insights enable customized messaging and product offerings.
Women show a higher affinity (106) for Taco Bell compared to the average consumer, while men are slightly under-indexed (98). Gen Z (106) and Gen Y (102) have high affinity, while Gen X (88) is under-indexed. These indexes highlight segments with stronger-than-average engagement.