Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sultan Delight Burger is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sultan Delight Burger performance in the Saudi Arabia and how they change over time
See what factors influence Sultan Delight Burger performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
An analysis of Sultan Delight Burger' competitors in the Saudi Arabia
An analysis of Sultan Delight Burger' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile as brand’s share of foot traffic, reveals its competitive strength and customer preference in the industry.
Sultan Delight Burger is a leading brand in Saudi Arabia's Cafe & Restaurants industry with a market performance of 99, placing it in the top 1%. This high percentile suggests a strong competitive position and significant customer preference relative to peers like Costa Coffee, OKAWA, Alkofeia Reastaurant, Barena Cafe, Zaatar w Zeit and Blanca.
Customer satisfaction is a key indicator of brand loyalty and service quality, directly impacting retention and revenue.
Sultan Delight Burger's overall customer satisfaction is 56%, a decrease of 20 percentage points year-over-year. Satisfaction varies by region, with Makkah Region at 65% and Medina Province at only 28%. Declining satisfaction trend requires investigation to identify and address the root causes, especially in low satisfaction regions.
Average check reflects spending per customer, indicating pricing strategy effectiveness and customer purchasing behavior.
The overall average check for Sultan Delight Burger is 59.5 SAR, a 9.3% decrease year-over-year. Medina Province has the highest average check at 70.5 SAR, while Eastern Province has the lowest at 38.6 SAR. The decrease in average check suggests potential issues with pricing, menu appeal, or customer spending habits.
Outlet count indicates brand reach and expansion strategy, reflecting market penetration and growth potential.
Sultan Delight Burger has 27 outlets in Makkah Region, making it the area with the largest presence. Riyadh Region follows with 13 outlets. This distribution highlights key markets and potential areas for further expansion, with a focus on consolidating presence in high-performing regions.
Competitor analysis identifies key players influencing customer choices, guiding competitive strategies and market positioning.
McDonald's (14.80%), Al Baik (13.93%), and KFC (12.57%) are the top competitors for Sultan Delight Burger, based on cross-visitation data. Kudu (9.67%) and Tazaj (9.28%) also show significant overlap in customer base. This indicates that these brands are frequently visited by Sultan Delight Burger customers, highlighting direct competition.
Traffic workload patterns reveal peak hours and customer flow, crucial for staffing and resource allocation to optimize service.
Sultan Delight Burger experiences peak traffic workload between 0:00 and 3:00 and from 21:00 to 23:00, with a low during daytime. This suggests the brand's popularity during late-night and evening hours, requiring adequate staffing and resource allocation during these peak periods to maintain service quality.
Understanding consumer demographics enables targeted marketing, product development, and tailored customer experiences.
Women (77%) and Gen Y (145%) shows the affinity index relative to the average consumer (Index = 100). A value above 100 means the segment is overrepresented (i.e., has higher-than-average engagement or interest).A value below 100 means the segment is underrepresented (i.e., has lower-than-average engagement).