Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Saudi Arabia and how they change over time
See what factors influence KFC performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Saudi Arabia
An analysis of KFC' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic and competitive strength, reflecting customer preference in the industry.
KFC in Saudi Arabia holds a leading market position in the Cafe & Restaurants industry with a 99th percentile, placing it in the top 1% of brands. This strong standing relative to peers like Dunkin', Al Baik, McDonald's, Al Romansiah, Kudu, and برغرايززر | Burgerizzr signifies high customer preference and competitive strength.
Customer satisfaction (CSAT) measures how well a brand's products/services meet customer expectations, impacting loyalty and future growth.
KFC in Saudi Arabia exhibits a strong customer satisfaction level, with an overall CSAT score of 76%, a 1.3 percentage point increase year-over-year. Eastern Province shows the highest CSAT (86%), while Al-Qassim Province has the lowest (70%). Medina Province recorded the largest CSAT growth with 31.3pp.
Average check reveals customer spending per transaction, which is crucial for revenue analysis and pricing strategy optimization.
The average check for KFC in Saudi Arabia is 77.2 SAR, an 8.8% increase year-over-year. Riyadh Region has the highest average check at 91.2 SAR. This indicates customers are spending more per visit compared to the previous year.
Outlet count reflects brand presence and accessibility, directly affecting market reach and potential customer base.
KFC has a substantial presence in Saudi Arabia, with the largest number of outlets located in Riyadh Region (101), followed by Makkah Region (78) and Eastern Province (64). This distribution indicates KFC's strategic focus on key population centers.
Competitor analysis identifies key rivals and overlap in customer base, guiding competitive strategies and market positioning.
McDonald's (8.82%), Dunkin' (7.09%), and Al Baik (7.06%) are the top competitors for KFC in Saudi Arabia, based on customer cross-visitation. This means a significant portion of KFC customers also visit these brands, highlighting direct competition.
Understanding traffic workload by hour helps optimize staffing, resource allocation, and service delivery during peak times.
KFC in Saudi Arabia experiences peak traffic workload between 21:00 and 23:00, with the highest workload at 23:00 (74.08%). Traffic is minimal between 4:00 and 10:00. This data informs operational adjustments for maximizing efficiency.
Analyzing consumer segments allows for targeted marketing, product development, and messaging tailored to specific demographic groups.
KFC consumers in Saudi Arabia exhibit varying affinity levels by gender and generation. Women (59%) are under-indexed. Gen Z (118%) and Gen Y (107%) show high affinity, while Gen X (75%) is under-indexed.