Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Al Baik is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Al Baik performance in the Saudi Arabia and how they change over time
See what factors influence Al Baik performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
An analysis of Al Baik' competitors in the Saudi Arabia
An analysis of Al Baik' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Al Baik, with a Market Performance of 99 in Saudi Arabia's Cafe & Restaurants industry, is a leading brand. This top percentile indicates a strong market position relative to competitors like KFC, McDonald's, Dunkin', Al Romansiah, Kudu and برغرايززر | Burgerizzr, all positioned in the same high-performing range.
Customer Satisfaction (CSAT) is crucial for understanding customer loyalty and identifying areas for service improvement.
Al Baik's overall CSAT is 40%, a 0.5pp increase year-over-year. Regional CSAT varies, with Al Jawf Region at 49% and Riyadh Region at 40%. The trend shows increasing CSAT from April (37.61%) to June (44.26%) 2025, indicating positive customer perception changes.
Average Check (transaction value) indicates customer spending habits and revenue generation potential.
Al Baik's overall Average Check is 52 SAR, a 5% increase year-over-year. Regionally, 'Asir Province leads with 68.8 SAR, while Ḥa'il Province and Makkah Region both register 53.2 SAR. The average check shows increasing trend, indicating growing revenue from April (50.69 SAR) to June (53.03 SAR) 2025.
Outlet count signifies brand reach and market penetration across different geographic locations.
Al Baik has the most outlets in the Makkah Region (91), followed by Riyadh Region (45). Other regions have significantly fewer outlets, indicating potential expansion opportunities in areas like Al-Qassim Province and Ḥa'il Province to enhance market presence.
Identifying top competitors helps in understanding competitive landscape and refining strategies.
McDonald's (11.52%) has the highest cross-visitation rate with Al Baik customers, followed by Dunkin' (7.37%), Kudu (6.90%), Al Romansiah (6.38%) and Tazaj (6.00%). These brands represent the primary competitive set influencing Al Baik's customer base.
Traffic workload by hours reveals peak operational periods and staffing needs.
Al Baik experiences peak traffic workload between 21:00 and 23:00 (72.29% - 76.71%), indicating the busiest hours. Conversely, early morning hours (3:00 - 5:00) have the lowest traffic, suggesting optimal times for maintenance or restocking.
Understanding consumer segments (gender and generation) allows for targeted marketing and tailored experiences.
Al Baik's customer base shows a strong affinity with men (Affinity Index 121) compared to women (Affinity Index 48). Among generations, Gen Z (Affinity Index 119) and Gen X (Affinity Index 117) are overrepresented, while Gen Y (Affinity Index 90) are underrepresented.