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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sukiya is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Sukiya performance in the Malaysia and how they change over time
See what factors influence Sukiya performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of Sukiya' competitors in the Malaysia
An analysis of Sukiya' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, showing a brand’s foot traffic share in its industry.
Sukiya's market performance is at the 96th percentile in Malaysia's Cafe & Restaurants industry, indicating a leading position. This high percentile shows strong customer preference. Peers include KafeiDian, KOPI SURAT CINTA, Nasi Kandar, Richeese Factory, Shawarma Go and Asam Pedas Selera Kampung, all in a similar range.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Sukiya's overall customer satisfaction (CSAT) is 47%, with a 10.1pp increase year-over-year. Malacca shows the highest CSAT at 67%, followed by Kuala Lumpur at 63%. Selangor experienced a CSAT decrease. These figures highlight regional performance variations, signaling areas for improvement in customer experience strategies.
Average check reflects spending per customer, revealing pricing strategy effectiveness and customer purchasing behavior.
Sukiya's overall average check is 35.5 MYR, a 27.1% increase year-over-year. Kuala Lumpur's average check is 31.7 MYR, without growth data. The average check fluctuates month to month, suggesting variable customer spending habits within the observed period.
Outlet count indicates market reach and expansion, showing brand presence and accessibility to customers.
Sukiya has 4 outlets in Kuala Lumpur, and 2 in Selangor, Malacca, and Johor each. Kedah and Penang each have 1 outlet. This distribution reflects the brand's physical presence across different states in Malaysia, concentrated primarily in Kuala Lumpur.
Competitor analysis identifies direct rivals and customer preferences, informing competitive strategies and differentiation efforts.
Sukiya's top competitors based on cross-visitation are Sushi King (9.09%), Domino's Pizza (4.55%), Mixue (4.55%), Pak Putra Restaurant (4.55%), and ZUS Coffee (4.55%). This data indicates shared customer interest and informs competitive positioning and marketing strategies.
Traffic workload shows peak hours and customer flow, enabling optimized staffing and resource allocation for better service.
Sukiya's peak traffic workload occurs between 10:00 and 21:00, with the highest activity around 16:00-18:00. There is no traffic between 0:00-7:00 and 22:00-23:00. This highlights the busiest times for Sukiya, guiding operational planning to handle customer volume.
Understanding consumer segments allows for targeted marketing, improving engagement and relevance with diverse customer groups.
For Sukiya, Women (57%) are over-represented compared to average (affinity index 130), while men are under-represented (58). Gen Y (141) is over-represented, while Gen X (58) and Gen Z (59) are under-represented. These affinity indices signal which demographics show higher-than-average affinity toward the brand.