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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Subway performance in the Chile and how they change over time
See what factors influence Subway performance in the Chile and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the Chile
An analysis of Subway' competitors in the Chile
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Subway holds a leading market position in Chile's Cafe & Restaurants industry with a percentile of 99, placing it in the top 1%. This indicates strong customer preference and competitive strength. Performance peers include Little Caesars Pizza, Krossbar, Al Pesto Restaurante, Santa Brasa, Alemán Experto, and Cassis.
Customer satisfaction is key for loyalty and growth, reflecting service quality and customer experience within the Cafe & Restaurants industry.
Subway's overall customer satisfaction in Chile is 53%, up by 2.6 percentage points year-over-year. The Coquimbo Region shows the highest satisfaction at 58% with a 10.5 percentage point increase. Los Lagos and Araucania Regions experienced slight decreases in satisfaction.
Average check reflects spending per customer, revealing pricing strategy effectiveness and customer purchasing habits in the Cafe & Restaurants industry.
Subway's average check in Chile is 9.6K CLP, a 5.3% increase year-over-year. The Maule Region has the highest average check at 12.8K CLP. Santiago Metropolitan Region has the lowest average check at 9.2K CLP.
Number of outlets indicates market presence, brand reach, and expansion strategy in the competitive Cafe & Restaurants industry.
Subway has 118 outlets in the Santiago Metropolitan Region, representing the largest concentration in Chile. The Valparaiso Region has 20 outlets, while other regions have significantly fewer, showing a disparity in regional market penetration.
Understanding key competitors is crucial for strategic positioning and gaining a competitive edge in the Cafe & Restaurants industry.
McDonald's is Subway's top competitor in Chile, with a cross-visitation rate of 12.55%. Other key competitors include Starbucks (5.26%), Burger King (4.45%), Papa Johns Pizza and Melt Pizzas (3.64% each). This indicates shared customer bases and competitive overlap.
Traffic workload analysis helps optimize staffing, resource allocation, and marketing efforts based on hourly customer traffic patterns.
Subway experiences peak traffic workload between 12:00 PM and 2:00 PM, reaching a high of 54.62% at 2:00 PM. Traffic gradually increases from 7:00 AM, peaking in the early afternoon and declining through the evening and early morning hours.
Consumer segment analysis is strategically important for targeted marketing and positioning strategies based on gender and generational affinity.
Women demonstrate an affinity index of 80, indicating they are under-indexed compared to the average consumer. Men are over-represented with an affinity index of 115. Gen X are under-indexed at 90, while Gen Y are over-represented at 131.