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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Melt Pizzas is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Melt Pizzas performance in the Chile and how they change over time
See what factors influence Melt Pizzas performance in the Chile and how they change over time
Available by subscription
Available by subscription
An analysis of Melt Pizzas' competitors in the Chile
An analysis of Melt Pizzas' competitors in the Chile
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Melt Pizzas in Chile is in the top 1% within the Cafe & Restaurants industry, a leading position. This indicates a strong market presence relative to peers like Domino's Pizza, La Fuente Maestra, Gracielo Bar, Marasushi, Carl's Jr., and Fuente Chilena, who also share high market performance.
Customer satisfaction reflects brand perception and loyalty, impacting retention and long-term revenue growth.
Melt Pizzas' overall customer satisfaction in Chile is 52%, a 5.6 percentage point decrease year-over-year. O'Higgins Region shows the highest satisfaction at 78%, while Antofagasta Region has the lowest at 20%. Araucania Region has improved significantly. The dynamic CSAT data shows fluctuations, ranging from 44.44% to 54.66%.
Average check is crucial for revenue analysis, directly impacting profitability and sales strategy optimization.
The average check for Melt Pizzas in Chile is 15.3K CLP, a 14.2% increase year-over-year. Valparaiso Region has the highest average check at 16.9K CLP. O'Higgins Region does not provide significant data. Dynamic average check values fluctuated from 14519.23 CLP to 15766.67 CLP.
Outlet count indicates brand reach and growth, directly correlating with market penetration and brand visibility.
Melt Pizzas has the highest number of outlets in the Santiago Metropolitan Region (29). Valparaiso Region has 7 outlets. O'Higgins and Antofagasta Regions each have 2 outlets, while Biobio, Araucania, and Maule Regions each have 1 outlet. This distribution highlights regional market focus.
Competitor analysis reveals market dynamics, influencing competitive strategies and identifying growth opportunities.
The top competitors for Melt Pizzas in Chile, based on customer cross-visitation, are McDonald's (14.54%), Papa Johns Pizza (8.37%), Little Caesars Pizza (6.61%), Burger King (6.17%), and Subway (3.96%). This indicates shared customer interests with these fast-food chains.
Traffic workload data helps optimize staffing and resource allocation based on peak demand hours.
Melt Pizzas' peak traffic hours are between 18:00 and 21:00, with the highest workload at 20:00 (60.55%). There is minimal traffic between 01:00 and 10:00. This information aids in staffing and operational adjustments.
Understanding consumer segments enables targeted marketing, improving engagement and return on investment.
Melt Pizzas customers show a high affinity towards women (84), indicating they are overrepresented. Similarly, Gen Y (164) shows significant overrepresentation, suggesting a strong affinity. These insights help tailor marketing efforts towards these consumer groups.