Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the El Salvador and how they change over time
See what factors influence Starbucks performance in the El Salvador and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the El Salvador
An analysis of Starbucks' competitors in the El Salvador
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Starbucks in El Salvador holds a leading market performance at the 99th percentile, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference compared to its peers like Basilico Italian Bistro, Brutto, and others in the same percentile range.
Customer satisfaction (CSAT) reflects customer loyalty and is a leading indicator of brand perception, impacting revenue and future growth.
Starbucks' overall CSAT in El Salvador is 73%, a slight decrease (-0.9pp) year-over-year. San Miguel shows high satisfaction (94%), while San Salvador (70%) and La Libertad (68%) show lower CSAT, signaling areas for improvement. Monthly CSAT varied between 68.18% and 76.60%.
Average check reveals spending habits and revenue potential, reflecting pricing strategy and customer value perception.
Starbucks' average check in El Salvador is $10.6 USD, a 3.5% increase year-over-year. La Libertad has an average check of $10.5 USD, while San Salvador's is $10.4 USD. Monthly average check varied between $9.14 and $12.26, indicating fluctuations in customer spending.
Number of outlets indicates market presence and accessibility, influencing brand reach and customer convenience.
Starbucks has a total of 24 outlets in El Salvador. San Salvador has the highest number of outlets (10), followed by La Libertad (9). Santa Ana and San Miguel each have 2 outlets, and La Paz has 1, showing uneven distribution across the country.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Top competitors for Starbucks in El Salvador, based on cross-visitation, include Pollo Campero (20%), Pizza Hut (18.13%), Mister Donut (13.75%), McDonald's (13.13%), and San Martín (11.88%). This indicates customers who visit Starbucks also frequent these establishments.
Traffic workload by hours reveals peak and off-peak times, enabling efficient resource allocation and staffing optimization.
Traffic workload at Starbucks in El Salvador peaks between 14:00 and 17:00, with the highest traffic workload at 72.07% at 17:00. The lowest traffic occurs between 0:00 and 5:00, indicating a need for adjusted staffing during these hours.
Consumer segment analysis by Gender and Generation enables targeted marketing and positioning strategies based on customer affinity.
Starbucks' customer base shows a high affinity towards women (91) and men (104). Generation Z (247) has a very high affinity, indicating strong representation, while Gen Y (105) shows slight over-representation and Gen X (76) is under-represented.