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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
So Coffee is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence So Coffee performance in the Poland and how they change over time
See what factors influence So Coffee performance in the Poland and how they change over time
Available by subscription
Available by subscription
An analysis of So Coffee' competitors in the Poland
An analysis of So Coffee' competitors in the Poland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
So Coffee is a leading brand in Poland's Cafe & Restaurants industry with a Market Performance percentile of 99. This position indicates a leading market presence. Performance peers within the same range include MONTOWNIA, SMAŻALNIA RYB HALIBUT, 84-200 Kebab, Wielosmakowa Bistro Bar, Neo Pizza Napoletana and Neptun.
Customer Satisfaction (CSAT) measures how happy customers are with their experiences, directly impacting loyalty and brand reputation.
So Coffee's overall CSAT is 76%, a 7.3 percentage point increase year-over-year, which shows improvement. Lesser Poland Voivodeship shows the highest CSAT at 84%, while Masovian Voivodeship has the lowest at 75%. The CSAT trend shows fluctuations between 70.31 and 82.31 over the period.
Average Check reflects how much customers spend per transaction, which impacts overall revenue and indicates perceived value.
So Coffee's overall Average Check is 36.5 PLN, a 5.9% increase year-over-year. Lesser Poland Voivodeship shows the highest Average Check at 46.4 PLN, while Lower Silesian Voivodeship has the lowest at 33.6 PLN. The Average Check demonstrates slight variations between 35.95 and 37.04 PLN.
Number of Outlets shows brand's reach, market penetration, and potential revenue, directly affecting brand visibility.
So Coffee has the most outlets in Masovian Voivodeship (8), followed by Silesian Voivodeship (7). Greater Poland and Lower Silesian Voivodeships each have 4 outlets. Other regions have fewer locations, indicating varied market penetration across Poland.
Understanding competitors helps refine strategies by pinpointing shared audiences, revealing opportunities to innovate and improve offerings.
McDonald's is the most frequently visited competitor by So Coffee customers (12.24% cross-visitation). Żabka and KFC are also popular choices (6.80%). Starbucks has a 4.76% cross visitation. The Flame Restaurant & Bar shows 4.08%. This indicates shared customer interests.
Traffic workload indicates peak hours. Understanding these trends enables effective staff scheduling and inventory management.
So Coffee experiences peak traffic between 11 AM and 6 PM, with the highest workload at 12 PM (51.11). Traffic is significantly lower during early morning hours. This data highlights prime times for customer engagement.
Consumer segments help target marketing efforts by understanding which groups are most and least attracted to a brand.
Women show a slightly higher affinity (Index 102) for So Coffee than men (Index 99). Gen X has the highest affinity (Index 115), while Gen Y (Index 89) and Gen Z (Index 87) are under-indexed, suggesting areas for focused marketing efforts.