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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Shelby's Legendary Shawarma is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Shelby's Legendary Shawarma performance in the Canada and how they change over time
See what factors influence Shelby's Legendary Shawarma performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Shelby's Legendary Shawarma' competitors in the Canada
An analysis of Shelby's Legendary Shawarma' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Shelby's Legendary Shawarma is a leading brand in Canada's Cafe & Restaurants industry with a market performance percentile of 99. This position indicates a strong market presence. Peers like barBURRITO, Scaddabush Italian Kitchen & Bar, Wendy's, Stacked Pancake & Breakfast House, Kelseys Original Roadhouse, and Tahini's share a similar leading percentile.
Customer satisfaction (CSAT) gauges customer happiness, impacting loyalty, and brand reputation. Higher CSAT often correlates with repeat business.
Shelby's Legendary Shawarma boasts a high overall CSAT of 90%, up 3.3 percentage points year-over-year, indicating improved customer happiness. CSAT is strong in Ontario (90%) but significantly lower in Quebec (24%), suggesting the need for targeted improvements in Quebec.
Average check indicates customer spending per visit. Analyzing this KPI can reveal pricing strategy effectiveness and customer purchasing habits.
Shelby's Legendary Shawarma's overall average check is 25 CAD, a 5.7% increase year-over-year, showing higher customer spending. Ontario matches the overall average, while Quebec's average check is slightly lower at 24.1 CAD. The average check shows an upward trend.
Number of outlets reflects brand reach and expansion. Growth in outlets often signifies business expansion and increased market presence.
Shelby's Legendary Shawarma has 34 outlets in Ontario and 1 in Quebec. The higher number of outlets in Ontario indicates a strong presence there, suggesting expansion opportunities in Quebec to strengthen market share.
Identifying top competitors highlights market rivals and customer preferences, informing strategies to enhance competitiveness.
Shelby's Legendary Shawarma's top competitors include Tim Hortons (10.27% cross visitation), McDonald's (6.34%), Popeyes Louisiana Kitchen (3.50%), Tahini's (3.27%), and Osmow's Shawarma (2.80%). This data reveals brands frequently visited by Shelby's customers.
Traffic workload by hour shows peak times. Understanding peak hours helps optimize staffing and resource allocation for better service.
Shelby's Legendary Shawarma experiences peak traffic between 17:00 and 20:00, with the highest workload at 18:00 (63.63%) and 19:00 (63.66%). Minimal traffic occurs between 0:00 and 9:00, suggesting the need for operational adjustments during peak versus off-peak hours.
Consumer segment analysis informs targeted marketing. Understanding audience demographics allows personalized campaigns to boost engagement and ROI.
Shelby's Legendary Shawarma's customer base shows a higher affinity among men (122) and Gen Y (123), relative to the average consumer. Women (67) and Gen X (63) and Gen Z (94) are under-indexed, indicating a need to consider strategies to increase their engagement. Affinity Index above 100 shows an overrepresentation.