Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sbarro is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Sbarro performance in the United Kingdom and how they change over time
See what factors influence Sbarro performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Sbarro' competitors in the United Kingdom
An analysis of Sbarro' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Sbarro is in the top 3% of brands in the United Kingdom's Cafe & Restaurants industry with a market performance percentile of 97, indicating a leading position. This high percentile signifies strong customer preference and competitive advantage relative to peers such as Burger Eats, Hawk Battlesbridge Wickford, The Yenton, The Crown, Fumiko and AQUA VISTA BISTRO-BAR.
Customer satisfaction is crucial as it directly impacts loyalty, repurchase rates, and positive word-of-mouth, driving long-term growth.
Sbarro's overall customer satisfaction is at 64%, showing a significant 7.9 percentage point increase year-over-year. Customer satisfaction in England is slightly higher at 65%, also with a substantial increase of 8.6 percentage points. The CSAT data between April and June 2025 fluctuates with a high of 73.08% in June, indicating a positive trend in customer perception.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
Sbarro's overall average check is £18.10, with a substantial increase of 90.80% year-over-year, suggesting a successful upselling strategy or price adjustments. The average check in England is £18.60. The trend of average check during Q2 2025 has been the same (approx. £14.29) over the period between April and June, with no approximation for April, and approximated value for May and June.
Outlet count indicates brand reach and market penetration, influencing convenience and accessibility for consumers.
Sbarro has 18 outlets in the United Kingdom. 17 are located in England, representing the majority of its presence, and 1 in Scotland, indicating a smaller footprint in that region. The high concentration in England suggests a strategic focus on this market.
Understanding competitors helps refine strategies, identify opportunities, and maintain a competitive edge in the market.
Sbarro's top competitors, based on customer cross-visitation, are McDonald's (17.50%), JD Wetherspoon (7.50%), Greggs (7.50%), Tim Hortons (5%), and Krispy Kreme (5%). This indicates that Sbarro's customers also frequently visit these establishments, highlighting the competitive landscape.
Traffic workload by hours reveals peak times, allowing for staffing optimization and enhanced customer experience.
Sbarro experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload at 12:00 PM (58.26%) and 1:00 PM (56.17%). Traffic is minimal between midnight and 7:00 AM. Staffing should be prioritized during peak hours to manage customer flow effectively.
Analyzing consumer segments informs targeted marketing, tailoring strategies to specific demographics for maximized engagement.
Sbarro's customer base shows a higher affinity towards men and Gen Z as the affinity index is above 100. Gen X is also overrepresented (affinity index 119). Women and Gen Y are underrepresented. This data indicates which segments show high affinity towards the brand.