Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Red Rooster is in the top 14% of brands
Sample of brands in the same percentile
See what factors influence Red Rooster performance in the United States and how they change over time
See what factors influence Red Rooster performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Red Rooster' competitors in the United States
An analysis of Red Rooster' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength, reflecting foot traffic share and customer preference, vital for competitive positioning and strategic decisions.
Red Rooster's Market Performance is at the 86th percentile, indicating an average/above average market standing. This suggests the brand captures a significant share of customer traffic within the Cafe & Restaurants industry in the United States. Performance peers in the same position include Sunset Jr Food Trailer and Restaurant, Los Girasoles Mexican Food, Old Town, La Pasadita, 3 Amigos, Sazón Latina.
Customer Satisfaction (CSAT) reflects brand perception and loyalty. Monitoring CSAT enables targeted improvements in service and offerings to boost customer retention.
Red Rooster's overall CSAT is 60%, a decrease of 12.3 percentage points year-over-year, signalling a potential decline in customer perception. However, in Oregon, CSAT stands at 62%, showing a 3 percentage point increase, indicating stronger customer satisfaction in this state.
Number of Outlets shows brand reach and expansion. Tracking outlet distribution informs growth strategies and market penetration efforts in key regions.
Red Rooster has one outlet each in Vermont, California, North Carolina, Montana, Oregon, and Louisiana, indicating a limited but national presence. Further expansion may be warranted to increase brand visibility.
Competitor analysis identifies key rivals and customer preferences, guiding strategies to enhance competitive advantage and attract more customers.
McDonald's, Black Bear Diner, Sonic Drive-In, Taco Bell and Dutch Bros Coffee are top competitors visited by Red Rooster's customers. McDonald's shows 19.05% cross visitation. Black Bear Diner and Sonic Drive-In both show 14.29% cross visitation. Taco Bell and Dutch Bros Coffee both show 9.52% cross visitation. This indicates significant overlap in customer base.
Traffic Workload reveals peak hours, guiding staffing and resource allocation to optimize service and enhance customer experience during busy periods.
Red Rooster experiences peak traffic between 12 PM and 2 PM, with the highest workload recorded at 52.43% at 12 PM. Traffic volume gradually decreases after 2 PM. There's very low traffic between 12 AM and 7 AM.
Understanding consumer segments enables tailored marketing. Gender/generation affinity reveals preferences, improving engagement and brand resonance for better ROI.
Red Rooster's customer base shows a higher affinity among women (83) and Gen Z (137). Men are also present (115). Gen X affinity is at 83 and Gen Y is at 100. This suggests a need for targeted strategies appealing to specific demographic preferences to optimize engagement.