Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
R&B Tea is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence R&B Tea performance in the United States and how they change over time
See what factors influence R&B Tea performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of R&B Tea' competitors in the United States
An analysis of R&B Tea' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
R&B Tea's market performance is at the 97th percentile, indicating a leading position in the Cafe & Restaurants industry in the United States. This suggests a strong competitive advantage and high customer preference compared to other brands. Performance peers include MeMa's Chick'n' & Ribs, Stomp's Burger Joint, Peacock, Bawarchi Biryanis Orlando, Golconda Chimney, and Little Daddy's Gumbo Bar, all within the same range.
CSAT reflects how well the brand meets customer expectations. Higher CSAT often correlates with increased loyalty and positive word-of-mouth.
R&B Tea's overall customer satisfaction (CSAT) is 88%, a 2.7 percentage point increase year-over-year, showing improvement. Michigan has a 100% CSAT, while California has 85%. CSAT ranged from approximately 83.87% to 91.67% between April and June 2025, reflecting a period of fluctuation in customer sentiment.
Outlet count indicates brand reach and expansion. Growth in outlet numbers may reflect successful market penetration.
R&B Tea has 16 outlets in the United States. California has 14 outlets, while Texas and Michigan each have 1 outlet. The concentration of outlets in California highlights its importance in R&B Tea's market presence.
Identifying top competitors through cross-visitation helps in understanding market dynamics and competitive threats.
The top competitors for R&B Tea, based on customer cross-visitation, are McDonald's (13.51%), In-N-Out Burger (10.81%), Burger King (10.81%), Taco Bell (8.11%), and Outback Steakhouse (8.11%). These brands are frequently visited by R&B Tea customers, reflecting shared customer segments and potentially similar dining preferences.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours.
R&B Tea experiences peak traffic between 11 AM and 8 PM, with the highest workload occurring between 1 PM and 6 PM. Minimal traffic occurs between midnight and 9 AM. Staffing should be adjusted to accommodate peak demand during these hours.
Understanding consumer demographics informs targeted marketing and product development strategies, increasing engagement.
Women are overrepresented (73% women vs 123% men), suggesting a high affinity. Gen Z is significantly overrepresented (328%), indicating a high affinity for R&B Tea compared to Gen X (66%) and Gen Y (100%). The data highlights affinity and potential for targeted marketing efforts towards the Gen Z audience.