Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Rau Má Mix is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Rau Má Mix performance in the Vietnam and how they change over time
See what factors influence Rau Má Mix performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
An analysis of Rau Má Mix' competitors in the Vietnam
An analysis of Rau Má Mix' competitors in the Vietnam
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rau Má Mix is a leading brand in Vietnam's Cafe & Restaurants industry with a market performance percentile of 99, placing it in the top 1%. This indicates a strong market position. Performance peers in a similar range include multiple brands at the 99th percentile.
Outlet count indicates brand reach and expansion strategy. Tracking outlets by location reveals geographic strength and growth opportunities.
Rau Má Mix has one outlet each in Lâm Đồng Province, Ninh Thuận Province, Tây Ninh Province, Ninh Bình Province, Khánh Hòa Province, Nghệ An Province and Đắk Lắk Province.
Competitor analysis identifies key players, informing competitive strategies. Cross-visitation reveals shared customer base, highlighting direct competition and partnership potential.
Top competitors for Rau Má Mix, based on customer cross-visitation, are Highlands Coffee (10.48%), Phuc Long (6.67%), Katinat (5.71%), Cộng Cà Phê (3.81%), and KFC (3.81%).
Analyzing traffic workload by hour reveals peak times, crucial for staffing and marketing. Understanding activity patterns optimizes resource allocation and customer experience.
Traffic workload for Rau Má Mix peaks between 18:00 and 20:00 hours, reaching approximately 52.66, while it is lowest between 0:00 and 5:00 hours. The highest value is at 19:00 (52.66).
Consumer segment analysis helps tailor marketing. Gender/Generation affinities inform targeted strategies and positioning.
Women are over-represented with an affinity index of 108, while men are under-represented at 95. Among generations, Gen Y shows a high affinity (108), while Gen X (76) and Gen Z (77) are under-indexed.