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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
RASHAYS is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence RASHAYS performance in the Australia and how they change over time
See what factors influence RASHAYS performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of RASHAYS' competitors in the Australia
An analysis of RASHAYS' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, showing brand's share of foot traffic in the industry.
RASHAYS holds a leading position with a market performance percentile of 99 in Australia's Cafe & Restaurants industry. This signifies a strong market presence and customer preference. Peers like Elements, Hecho En Mexico, San Churro, Schnitz, Volcanos Steakhouse, and Crust Pizza share a similar high-performance bracket.
Customer satisfaction reflects loyalty and service quality, influencing brand perception and repeat business.
RASHAYS' overall customer satisfaction (CSAT) stands at 76%, a 10.4 percentage point increase year-over-year. Australian Capital Territory, Victoria, and New South Wales show high CSAT, while Queensland shows a slight decrease. Recent months show consistently improving customer satisfaction.
Average check measures spending per transaction, indicating pricing strategy effectiveness and customer spending habits.
RASHAYS' overall average check is 52.5 AUD, a 2.3% decrease year-over-year. Queensland shows the highest average check at 57 AUD. Recent months show a fluctuating average check trend. Victoria shows the lowest value - 46.4 AUD.
Number of outlets indicates market reach and brand presence, reflecting expansion strategy and accessibility.
RASHAYS has 20 outlets in New South Wales, establishing a strong presence there. Queensland follows with 6 outlets. Victoria and the Australian Capital Territory each have 3 outlets, indicating a smaller footprint in those regions.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and competitive advantage.
McDonald's (16.99%), Hungry Jack's Burgers (6.97%), and KFC (6.32%) are the top competitors based on customer cross-visitation. El Jannah Chicken (3.92%) and Guzman y Gomez (3.70%) also attract a notable share of RASHAYS' customers.
Traffic workload distribution highlights peak hours, informing staffing and resource allocation for optimal service.
RASHAYS experiences peak traffic between 18:00 and 19:00, with 56.43% workload. Traffic gradually increases from 8:00, peaking in the evening, and declining significantly after 21:00. Understanding traffic patterns can help optimize staffing.
Understanding consumer segments allows for tailored marketing and product strategies based on demographic preferences.
RASHAYS' customer base shows a high affinity among women (index 94). Gen X exhibits high affinity (index 128), while Gen Y (index 83) and Gen Z (index 87) are under-indexed relative to the average consumer. This highlights opportunities for targeted marketing strategies.