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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Poundbakery is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Poundbakery performance in the United Kingdom and how they change over time
See what factors influence Poundbakery performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Poundbakery' competitors in the United Kingdom
An analysis of Poundbakery' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference.
Poundbakery holds a leading position with a percentile of 97, placing it in the top 3% of brands. This indicates a strong market presence and customer preference compared to its peers like The Conan Doyle, Indulgence, The Bickley Arms, Shrub, The Terrace and Hobby Horse Farm - Dining & Carvery, all positioned at the same percentile.
Customer satisfaction is key to brand loyalty and repeat business, directly impacting revenue and long-term growth.
Poundbakery's overall customer satisfaction (CSAT) is 64%, a 2.1 percentage point increase year-over-year. CSAT in England is 65%, up by 0.4 percentage points. The CSAT dynamic data shows a peak in June 2025 at 70.83%, indicating a positive trend in customer satisfaction during the reported period.
Average check reveals customer spending habits, guiding pricing strategies and promotional offers for revenue optimization.
Poundbakery's overall average check is £6.6, a decrease of 16.8% year-over-year. The average check in England is £6.7. The dynamic data shows a consistent average check value of approximately £5.91 between April and June 2025.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility to customers.
Poundbakery has 70 outlets in England and 4 in Wales. England accounts for 100% of outlets data, while Wales represents 5.71%. This geographic distribution highlights the brand's presence in different regions.
Identifying key competitors is crucial for strategic positioning and gaining a competitive edge in the market.
Poundbakery's top competitors based on customer cross-visitation are McDonald's (18.92%), Greggs (10.81%), Costa Coffee (10.81%), JD Wetherspoon (8.11%), and Subway (5.41%). This data helps understand customer preferences and competitive landscape.
Traffic workload analysis helps optimize staffing and resource allocation, ensuring efficient operations during peak hours.
Poundbakery experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (64.85%). Traffic starts to increase at 7 AM, peaks around midday, and declines after 3 PM. There is no traffic between 6 PM and 7 AM.
Understanding consumer demographics enables targeted marketing, enhancing engagement and brand resonance.
Women (affinity index of 80) are under-indexed and Men (affinity index of 113) are over-represented among Poundbakery's consumers. Gen X (affinity index of 102) is slightly over-represented, while Gen Y (affinity index of 86) is under-represented. This indicates potentially higher affinity among Gen X and male consumers.