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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Plaza Premium Lounge is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Plaza Premium Lounge performance in the Canada and how they change over time
See what factors influence Plaza Premium Lounge performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Plaza Premium Lounge' competitors in the Canada
An analysis of Plaza Premium Lounge' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength relative to competitors, showing customer preference and competitive edge in foot traffic.
Plaza Premium Lounge holds a leading position at the 98th percentile. This signifies a strong market presence and customer preference. Performance peers in the same percentile range include: Ana’s Hotspot, Hyderabad House, Yummy Slice Pizza, Le poké station, GC Burger, and Pizza Garden.
Customer satisfaction (CSAT) indicates brand perception, driving loyalty and repeat business, which is crucial for sustainable growth.
Plaza Premium Lounge shows an overall CSAT of 68%, a significant 18pp increase year-over-year. Alberta leads with 87%, followed by British Columbia at 69%, and Ontario at 45%. This indicates improved customer experiences, particularly in Alberta and British Columbia, suggesting targeted strategies there are effective.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility to attract more customers.
Plaza Premium Lounge has 2 outlets in British Columbia, 2 in Alberta, and 1 in Ontario. This distribution reflects the brand's presence across key Canadian provinces, with potential for further expansion opportunities in other regions.
Identifying top competitors reveals customer preferences, enabling strategic positioning and targeted marketing to gain market share.
The top competitors for Plaza Premium Lounge, based on customer cross-visitation, are Tim Hortons (18.06%), McDonald's (8.39%), Starbucks (6.45%), Boston Pizza (5.16%), and A&W Canada (4.52%). This highlights the competitive landscape, requiring Plaza Premium Lounge to differentiate its offerings.
Traffic workload analysis reveals peak hours, enabling resource optimization and staffing to enhance customer experience during busy periods.
Traffic workload peaks between 8:00 and 16:00, reaching its highest point around 9:00 (70.83). It's lowest between 2:00 and 4:00. This suggests the need for optimized staffing and resource allocation during peak hours to ensure customer satisfaction.
Understanding consumer segments helps tailor marketing, improving engagement and resonance by aligning brand messaging with customer demographics.
The consumer gender mix shows an over-representation of men (115 index) and under-representation of women (78 index). Among generations, Gen X is over-represented (159 index) while Gen Y (77 index) and Gen Z (72 index) are under-represented. The data suggests Plaza Premium Lounge have high affinity with men and Gen X consumers.