Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Lazza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizza Lazza performance in the Turkey and how they change over time
See what factors influence Pizza Lazza performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Lazza' competitors in the Turkey
An analysis of Pizza Lazza' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference within the cafe & restaurant industry.
Pizza Lazza, with a market performance percentile of 99 in Turkey's cafe & restaurant sector, is a leading brand. This indicates a strong market presence compared to peers like Kahvaltı, The Hunger, Öncü Döner, Mado, Mimar Sinan Roof, and Popeyes Louisiana Kitchen, who are within a similar percentile range.
Customer satisfaction is a key indicator of brand health, directly impacting loyalty, retention, and word-of-mouth referrals, which fuels sustainable business growth.
Pizza Lazza's overall customer satisfaction (CSAT) is 82%, a significant 32.4 percentage point increase year-over-year. Both the Central Anatolia and Marmara regions show high CSAT (82%), with Central Anatolia experiencing a 36 percentage point growth. The dynamic CSAT data indicates a steady increase from April to June 2025, reflecting positive customer experience trends.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and the potential for revenue optimization in the cafe & restaurant sector.
Pizza Lazza's overall average check is 305.5 TRY, up 8.4% year-over-year. The Central Anatolia Region has the highest average check (334.6 TRY). Dynamic average check data shows fluctuations from April to June 2025, peaking in June. The Black Sea Region reports the lowest average check (200 TRY) with zero growth value.
Outlet count reflects brand reach and expansion, directly correlating with market presence, customer accessibility, and overall revenue potential in Turkey.
Pizza Lazza has 116 outlets in the Marmara Region, 18 in the Central Anatolia Region, and 1 in the Black Sea Region. The Marmara Region dominates Pizza Lazza's presence, reflecting a strategic focus on this area.
Identifying competitors helps understand the competitive landscape, enabling strategic positioning and differentiation to attract and retain customers in the cafe & restaurant industry.
Pizza Lazza's top competitors, based on cross-visitation, include Köfteci Yusuf (5.59%), Burger King (4.79%), Domino's Pizza (3.99%), Starbucks (3.19%), and Burger Yiyelim (2.66%). This data indicates the brands that Pizza Lazza customers also frequent.
Analyzing traffic workload by hours helps optimize staffing, promotions, and resource allocation, maximizing efficiency and customer satisfaction during peak times.
Pizza Lazza experiences peak traffic workload between 17:00 and 19:00, reaching 55.61% at 18:00. Traffic is minimal between 0:00 and 10:00. This data allows for optimized scheduling and resource management.
Understanding consumer segments enables targeted marketing, personalized experiences, and product development, enhancing customer engagement and brand loyalty effectively.
Pizza Lazza's consumer base shows that women (56%) are overrepresented compared to men (120% - Affinity Index is used, not percentage of users), indicating a strong appeal to this demographic. Gen Z (402%) shows a very high affinity, while Gen Y (103%) is slightly overrepresented.