Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizza Hut performance in the Oman and how they change over time
See what factors influence Pizza Hut performance in the Oman and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Hut' competitors in the Oman
An analysis of Pizza Hut' competitors in the Oman
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the cafe & restaurant industry.
Pizza Hut's market performance is in the top 1% in Oman's cafe & restaurant industry, positioning it as a leading brand. This indicates a strong market presence, with performance peers including Nando's, The Crepe Cafe, and others, all positioned at the 99th percentile.
Customer satisfaction reveals brand perception and loyalty, directly impacting revenue and long-term sustainability in the cafe & restaurant sector.
Pizza Hut's overall customer satisfaction in Oman is 77%, a decrease of 10.1 percentage points year-over-year. Dhofar Governorate shows high satisfaction (96%), while Muscat and Al Batinah North Governorates show declines, indicating regional disparities in customer experience.
Average check reflects customer spending habits and menu pricing effectiveness, crucial for profitability in the competitive cafe & restaurant market.
Pizza Hut's average check in Oman is 6.6 OMR, a 12.3% increase year-over-year. Al Batinah South Governorate has the highest average check (9.8 OMR), while Dhofar Governorate has the lowest (5 OMR). This data reveals variance in spending across regions.
Outlet count indicates brand reach and market penetration, signaling growth potential and accessibility for customers in the cafe & restaurant sector.
Pizza Hut has 26 outlets in Muscat Governorate, representing the largest concentration in Oman. Other governorates have fewer outlets, indicating varied market presence across regions.
Identifying competitors and cross-visitation patterns helps refine marketing strategies and understand customer choices in the cafe & restaurant landscape.
Pizza Hut's top competitors in Oman, based on cross-visitation, include Italian Barrista Cafe (12.58%), KFC (9.43%), and McDonald's (6.29%). This shows customer preferences and brand alternatives.
Analyzing traffic workload by hours identifies peak times, enabling efficient staffing and resource allocation in the fast-paced cafe & restaurant environment.
Pizza Hut's peak traffic hours in Oman are between 18:00 and 22:00, with the highest workload around 21:00 (67.60). Traffic is minimal during early morning hours, guiding operational adjustments.
Understanding consumer demographics allows targeted marketing, enhancing brand relevance and appeal in the dynamic cafe & restaurant sector.
Pizza Hut's customer base in Oman shows a higher affinity among women (53%, affinity index is not a percentage, but shows much higher representation than men) and Gen Y (affinity index is 139). Marketing can be tailored to these over-indexed segments.