Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Papa Murphy's Pizza is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Papa Murphy's Pizza performance in the United Arab Emirates and how they change over time
See what factors influence Papa Murphy's Pizza performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
An analysis of Papa Murphy's Pizza' competitors in the United Arab Emirates
An analysis of Papa Murphy's Pizza' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry, showing brand's share of foot traffic.
Papa Murphy's Pizza's market performance is at the 98th percentile, indicating a leading position in the UAE's Cafe & Restaurants industry. This signifies strong customer preference compared to peers like Qasas Al Arab Mandi Restaurant, Lola Taberna Española, مطعم المعز, Applebee's, Al Ustad Special Kebab, and O'doner, who share a similar position.
Customer satisfaction (CSAT) indicates brand perception and loyalty, critical for retaining customers and attracting new ones.
Papa Murphy's Pizza shows a 70% overall CSAT in the UAE, a 17pp increase year-over-year. Dubai leads with 79% CSAT (+25.1pp), while Abu Dhabi Emirate shows lower CSAT at 28% (-25.1pp). The CSAT trend fluctuated between 46.43% and 79.25% during the observed period.
Average check reflects customer spending habits and revenue per transaction, crucial for profitability analysis.
Papa Murphy's Pizza's overall average check is 56.3 AED, up 6.7% year-over-year. Abu Dhabi Emirate has the highest average check at 61.4 AED, while Dubai's average check is 56 AED. The average check varied between 52.42 AED and 66.67 AED in the observed months.
Outlet count indicates brand presence and market coverage, influencing accessibility and brand recognition.
Papa Murphy's Pizza has 11 outlets in Dubai, 6 in Abu Dhabi Emirate, and 1 in Sharjah Emirate. Dubai accounts for the largest share of outlets. The outlet distribution reveals the brand's geographical focus within the UAE.
Identifying top competitors by cross-visitation helps understand market dynamics and competitive pressures.
Burger King leads in cross-visitation (7.87%), followed by KFC (4.72%). Tortilla - تورتيا, Wendy's, and McDonald's each have 3.94% cross-visitation. These brands represent the primary competitors also frequented by Papa Murphy's Pizza customers.
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation.
Papa Murphy's Pizza experiences peak traffic workload between 17:00 and 22:00, reaching a high of 55.48% at 19:00. Traffic is minimal between 03:00 and 09:00. The data suggests strategic focus during peak hours is crucial.
Understanding consumer segments by gender and generation enables targeted marketing and product positioning.
Women are slightly overrepresented among Papa Murphy's Pizza customers. Gen Y has a high affinity.