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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the United Arab Emirates and how they change over time
See what factors influence Burger King performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the United Arab Emirates
An analysis of Burger King' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King holds a leading market position in the UAE's Cafe & Restaurants industry, ranking in the top 1% against competitors like Pizza Hut and McDonald's, indicating strong customer preference and competitive edge.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT is key for sustainable success.
Burger King in the UAE demonstrates high customer satisfaction, with an overall CSAT score of 92%, a 12.2 percentage point increase year-over-year. Performance varies by Emirate, with Ajman Emirate leading at 95% satisfaction.
Average check is a key revenue indicator. Analyzing this KPI helps to understand spending patterns and improve upselling strategies.
The average check for Burger King in the UAE is 93.9 AED, reflecting the average amount spent per customer. This represents a substantial year-over-year increase of 29.7%, with variances across Emirates.
Outlet count indicates brand presence and accessibility. More outlets can increase revenue but also affects operational costs.
Burger King has a significant presence in the UAE, with a total of 100+ outlets. Dubai leads with 41 outlets, followed by Abu Dhabi with 35, demonstrating geographic concentration.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain market share and improve offerings.
McDonald's and KFC are Burger King's primary competitors in the UAE, with cross-visitation rates of 8.82% and 7.55% respectively, indicating shared customer base. Texas Chicken, Pizza Hut, and Starbucks are also significant competitors.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Burger King experiences peak traffic workload between 6 PM and 9 PM (HOD 18-21), with the highest workload at 63.47% during HOD 21. Traffic is lowest during early morning hours (HOD 4 and 5).
Understanding consumer segments enables tailored marketing, improving engagement and ROI by aligning campaigns with specific demographics.
Burger King in the UAE has a higher affinity among men (128 index) and Gen Z (152 index), suggesting these segments are overrepresented among Burger King customers compared to the average consumer. Women has index 51 and Gen X has 94.