Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
OTI Fried Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence OTI Fried Chicken performance in the Indonesia and how they change over time
See what factors influence OTI Fried Chicken performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of OTI Fried Chicken' competitors in the Indonesia
An analysis of OTI Fried Chicken' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
OTI Fried Chicken holds a leading position with a percentile of 99 in Indonesia. This shows strong market presence. Performance peers in similar range: Mie Gacoan Peta, Thirty Bumbu by Chop Buntut Kokas, druma., Ayam Crisbar Unpar, Bebek Carok - Sidoarjo, Almaz Fried Chicken - Ceger Bintaro.
Customer Satisfaction reflects customer happiness, directly impacting brand loyalty, repurchase rates, and positive word-of-mouth referrals.
OTI Fried Chicken boasts an 88% customer satisfaction, a 4.7 percentage point increase year-over-year. This indicates improved customer experiences and satisfaction in Java, suggesting effective customer service.
Average Check is a key indicator of spending per customer, helping assess pricing strategies, menu appeal, and overall revenue generation efficiency.
The average check for OTI Fried Chicken is 25.4K IDR, a 7.2% decrease year-over-year. This suggests customers are spending less per visit, which could be due to pricing changes or shifts in order habits.
Outlet count reflects brand's reach and accessibility, impacting market penetration, brand visibility, and overall revenue potential.
OTI Fried Chicken has 22 outlets in Java. This shows a concentrated presence in this region, indicating a strategic focus on this key market for the brand's operations.
Competitor analysis identifies key rivals, enabling strategic benchmarking, competitive advantage development, and informed market positioning.
The top competitors of OTI Fried Chicken, based on customer cross-visitation, are Waroeng Steak & Shake (7.04%), Spesial Sambal (4.40%), Pizza Hut (4.11%), Rocket (3.81%), and KFC (3.81%).
Traffic workload identifies peak hours, enabling efficient staffing, resource allocation, and optimized customer experience during busiest times.
Traffic is highest between 17:00 and 19:00, peaking at 18:00 (84.72). OTI Fried Chicken experiences minimal traffic between midnight and 7:00, indicating its operational hours and customer preferences.
Understanding segments enables targeted marketing, tailored offerings, and personalized experiences that resonate with specific groups.
Women (77%) are overrepresented. Men (119%) have high affinity. Gen X (97%) are near average representation. Gen Y (104%) show high affinity. Gen Z (83%) have lower affinity.