Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Origin Kebabs is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Origin Kebabs performance in the Australia and how they change over time
See what factors influence Origin Kebabs performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Origin Kebabs' competitors in the Australia
An analysis of Origin Kebabs' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference through the brand’s share of foot traffic in the industry.
Origin Kebabs holds a leading market performance position at the 98th percentile, placing it in the top 2% of brands in Australia's Cafe & Restaurant industry. This high percentile indicates strong customer preference and a significant share of foot traffic compared to its peers. Performance peers include The T-Spoon Cafe, KushiMaru, Fonda Mexican, Rosa Mexicano, Qin's Lanzhou Beef Noodle Victoria Park 秦伟伟兰州牛肉面, and Simply Indian all within the same percentile.
Customer satisfaction (CSAT) reflects customer loyalty, impacts brand reputation, and drives business growth.
Origin Kebabs demonstrates strong customer satisfaction with an overall CSAT score of 76%, which is up 16.4 percentage points year-over-year. Queensland shows a CSAT of 77%, up 17.9 percentage points. The CSAT dynamic data shows fluctuations from April to June 2025, peaking in May. This indicates a positive trend in customer sentiment and improved service delivery over the past year.
Average check (or spend per customer) drives revenue. Tracking this helps understand pricing effectiveness and customer spending habits.
Origin Kebabs' overall average check is 27.2 AUD, a 21.7% increase year-over-year, suggesting customers are spending more per visit. In Queensland, the average check is 26.9 AUD. Dynamic data indicates fluctuations in average check from April to June 2025, peaking in June. This increase reflects enhanced menu offerings or pricing adjustments.
Number of outlets indicates brand reach, market penetration, and expansion strategy within the country.
Origin Kebabs has a total of 34 outlets across Australia. The majority of outlets (30) are located in Queensland, indicating a strong presence in that state. New South Wales, Western Australia, Australian Capital Territory and Northern Territory each have 1 outlet. This shows concentrated operations in Queensland with limited presence in other regions.
Competitor analysis informs strategic positioning, highlights competitive threats, and identifies market opportunities.
The top competitors for Origin Kebabs, based on cross-visitation, are McDonald's (18.42%), Nando's (10.53%), KFC (10.53%), Guzman y Gomez (7.89%), and OZI Kebab (5.26%). This indicates that a significant portion of Origin Kebabs' customers also visit these fast-food and kebab chains. McDonald's has a notable lead in customer overlap. It is a important to mention OZI Kebab, as direct competitor.
Traffic workload shows peak hours, helping optimize staffing and resource allocation to meet customer demand.
Origin Kebabs experiences peak traffic workload between 11:00 AM and 6:00 PM, with the highest workload around 12:00 PM to 1:00 PM. Traffic is significantly lower during early morning hours (0:00 AM to 7:00 AM). This highlights the need for adequate staffing and resources during peak hours to manage customer flow efficiently.