Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Okuma Sushi is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Okuma Sushi performance in the Mexico and how they change over time
See what factors influence Okuma Sushi performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Okuma Sushi' competitors in the Mexico
An analysis of Okuma Sushi' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Okuma Sushi holds a leading market position in Mexico's Cafe & Restaurants industry with a market performance percentile of 99. This indicates a high degree of competitive strength and customer preference. Performance peers include Doncella Café, Puerto Viejo Mariscos, Taquerías Don Frank, Taquearte, Jabalina Park Point (Cumbres), and Le Pain Quotidien.
Customer satisfaction reflects customer loyalty and directly impacts brand reputation, revenue, and long-term business growth. It is a key indicator of success.
Okuma Sushi's overall customer satisfaction (CSAT) is 61%, reflecting moderate customer sentiment. There's a notable 20.1pp increase year-over-year. CSAT in Jalisco is also 61% with 21.7pp increase, while Guanajuato shows 56% with a decrease of -29.4pp. This suggests regional differences in customer experience that need to be addressed.
Average check reveals customer spending habits, informing pricing strategies and revenue optimization efforts for increased profitability.
Okuma Sushi's overall average check is 253.5 MXN, a slight increase of 0.1% year-over-year. In Jalisco, the average check is 254.4 MXN. This indicates stable spending habits, with a minor growth trend. Average check values ranged between 250 MXN and 255.45 MXN from April to June 2025.
Outlet count reflects brand reach and market presence, directly influencing accessibility and overall brand visibility to potential customers.
Okuma Sushi has 30 outlets in Jalisco, 1 in Colima, and 1 in Guanajuato. This indicates a strong concentration in Jalisco, while Colima and Guanajuato represent smaller, emerging markets for the brand. This geographic distribution impacts market coverage and potential growth areas.
Identifying key competitors helps understand the competitive landscape, enabling strategic positioning and differentiation to attract and retain customers.
Okuma Sushi's top competitors based on customer cross-visitation include KFC (6.30%), Café La Flor De Córdoba (6.30%), Little Caesars Pizza (5.88%), Starbucks (5.04%), and Carl's Jr. (4.20%). This indicates that Okuma Sushi customers also frequent fast-food chains and coffee shops, revealing potential opportunities for cross-promotions and menu adjustments to attract a broader customer base.
Understanding peak traffic hours allows for efficient staffing, optimized resource allocation, and enhanced customer experience during busy periods.
Okuma Sushi experiences peak traffic workload between 12:00 PM and 9:00 PM, with the highest workload between 3:00 PM and 6:00 PM. Traffic workload is negligible during night hours. This data facilitates optimized staffing and resource allocation to meet customer demand during peak periods and reduce costs during off-peak hours.
Understanding consumer segments informs targeted marketing and positioning strategies, improving customer engagement and maximizing the return on investment.
Okuma Sushi shows a high affinity with women (96), indicating a slight under-representation compared to men (102). Gen Z (554) shows much higher affinity than Gen Y (88). These affinities inform targeted campaigns and product offerings to resonate with specific consumer groups.