Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mr. Pretzels is in the top 12% of brands
Sample of brands in the same percentile
See what factors influence Mr. Pretzels performance in the Canada and how they change over time
See what factors influence Mr. Pretzels performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Mr. Pretzels' competitors in the Canada
An analysis of Mr. Pretzels' competitors in the Canada
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand’s share of foot traffic, reflecting competitive strength and customer preference.
Mr. Pretzels' market performance is at the 88th percentile in Canada's Cafe & Restaurants industry, indicating an above-average market standing. Performance peers include Kingyo Fisherman's Market, Hong Du Kkae, Chestnut’s Cafe, The Battery Cafe, Ottawa Valley Coffee, and Sizzle And Spice, which share a similar market position.
Customer satisfaction (CSAT) reflects customer loyalty, impacting brand reputation and revenue through repeat business and positive word-of-mouth.
Mr. Pretzels' overall CSAT is 84%, a 3.4 percentage point increase year-over-year, showing improved customer happiness. Manitoba shows a CSAT of 100%, up by 14.6 percentage points. Ontario's CSAT is 76%, also increasing by 13.4 percentage points, indicating positive trends in customer satisfaction across these locations.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Mr. Pretzels has 6 outlets in both Ontario and Quebec, 4 in British Columbia, 3 in Alberta, 2 in Manitoba, and 1 in New Brunswick, reflecting varied market penetration across Canadian provinces.
Identifying competitors helps understand the competitive landscape, informing strategies to differentiate and attract customers.
Mr. Pretzels' top competitors based on cross-visitation are Tim Hortons and Dairy Queen (16%), followed by McDonald's and D Spot (12%), and Restaurant Poulet Rouge (8%). These brands share a significant portion of Mr. Pretzels' customer base.
Understanding consumer segments informs targeted marketing, allowing tailored campaigns to resonate with specific demographic groups.
Women (Affinity Index 119%) and Gen Z (Affinity Index 185%) show high affinity for Mr. Pretzels. Men are under-indexed (Affinity Index 87%), as are Gen Y (Affinity Index 102%). Marketing can focus on these characteristics.